TIME Tech Stack

Global news publisher reaching 100M+ with social-first video and sponsored content

Book and Periodical Publishing New York, New York 201–500 employees Founded 1923 Privately Held

TIME operates as a media company with a tech stack entirely focused on social distribution and audience engagement: Meta, TikTok, X, LinkedIn, YouTube, and Pinterest, plus Sprinklr and Hootsuite for social management. Active hiring is skewed toward senior marketing and media roles (5 of 8 open), and project work centers on engagement-driven franchises and advertising-supported social concepts — signaling a strategic shift toward sponsorship monetization and algorithmic reach over traditional editorial distribution.

Tech Stack 11 technologies

Core StackAdobe Premiere Pro Meta LinkedIn TikTok X Pinterest Meta Ads Manager Sprinklr Hootsuite Instagram YouTube

What TIME Is Building

◆Challenges

Developing scalable advertising-supported franchises

▲Active Projects

Ai newsletter
New hospitals franchise
Time100 health list
Advertising-supported social concepts
Engagement-driven franchises
Engagement-driven series
Social video for sponsor initiatives

Hiring Activity

Accelerating8 roles · 7 in 30d

Department

Marketing

Media

Content

Journalism

News

Seniority

Senior

Mid

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About TIME

TIME is a global news publisher founded in 1923, now operating as a digitally-native media brand with an audience exceeding 100 million across platforms. The company is based in New York and employs 201–500 people. The organization focuses on journalism, immersive storytelling, and live events. Current operational priorities include launching AI-assisted newsletters, scaling advertising-supported content series (including a health franchise), and creating sponsor-integrated social video. The tech footprint reveals a company optimized for social platforms and paid social channels rather than owned distribution.

HeadquartersNew York, New York

Company Size201–500 employees

Founded1923

Hiring MarketsUnited States, United Kingdom

Frequently Asked Questions

What platforms does TIME use for social media?

TIME's stack includes Meta, TikTok, X, LinkedIn, Pinterest, YouTube, and Instagram, managed via Sprinklr and Hootsuite for scheduling and monitoring.

What is TIME working on in 2024?

Current projects include an AI newsletter, a hospitals franchise, the TIME100 Health List, advertising-supported social concepts, and engagement-driven video series for sponsors.