The Fragrance Shop Tech Stack

UK's largest independent luxury fragrance retailer with 200+ stores and e-commerce

Retail Manchester 1,001–5,000 employees Founded 1995 Privately Held

The Fragrance Shop operates a multi-channel fragrance business across 200+ physical stores and digital channels in the UK. Their tech stack reveals a traditional retail infrastructure (Dynamics NAV, Excel) paired with modern web/mobile development (Next.js, React Native), indicating active investment in e-commerce while managing legacy point-of-sale systems. Current projects focus on inventory optimization, post-purchase experience, and contact reduction through self-serve AI — priorities that align directly with their stated pain points around stock availability, refund processing, and customer contact volume.

Tech Stack 10 technologies

Core StackNext.js React Native Excel Dynamics NAV Word Microsoft Office Outlook Instagram Meta Twitter

What The Fragrance Shop Is Building

◆Challenges

Optimising stock availability
Balancing stock and demand
Maximising sales
Chargeback losses
Refund processing inefficiencies
Delivery issue resolution
Reducing customer contact volume
Improving post-purchase journey
Improving customer satisfaction metrics

▲Active Projects

Quarterly range reviews
Supplier forecast and replenishment
Newness buys
E-commerce digital platforms
International e-commerce experience
Contact-reduction programme
Ai automation self-serve solutions
Post-purchase journey improvement

Hiring Activity

Accelerating10 roles · 6 in 30d

Department

Support

Engineering

Finance

Marketing

Merchandising

Ops

Procurement

Product

Seniority

Junior

Senior

Lead

Mid

Company intelligence

Find more companies like The Fragrance Shop by tech stack, pain points and active projects

Get started free

About The Fragrance Shop

The Fragrance Shop is the UK's largest independent retailer of premium and luxury fragrances, operating since 1995 from Manchester. The business spans over 200 physical locations nationwide and a direct-to-consumer e-commerce platform. They are an authorized distributor of major global fragrance brands and serve both mass-market and luxury segments. The company maintains a 98%+ customer satisfaction rating (Feefo Platinum award) and has donated over £1.2M to charity since 2012 through a transaction-based partnership. With 1,001–5,000 employees across retail, supply chain, and digital functions, The Fragrance Shop operates as a privately held business.

HeadquartersManchester

Company Size1,001–5,000 employees

Founded1995

Hiring MarketsUnited Kingdom

Frequently Asked Questions

What technology does The Fragrance Shop use?

Dynamics NAV for retail operations, Next.js and React Native for web and mobile platforms, plus standard office tools (Excel, Word, Outlook) and social media integrations (Instagram, Meta, Twitter).

What is The Fragrance Shop working on?

Current projects include e-commerce digital platform development, international e-commerce expansion, inventory replenishment optimization, AI-powered self-serve solutions, and post-purchase journey improvements.