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Tanoto Tech Stack
Turkish automotive retailer and fleet services across multiple brands
Tanoto operates a diversified automotive services business across Ford, Fiat, Renault, Dacia, Chery, and Jaecoo dealerships in Turkey, with significant fleet rental (TanFilo), used-car auction (Tanotoİhale), and insurance (MaslakSigorta) divisions. The tech stack is SAP-centric (MM, FI, BW/4HANA, Analytics Cloud) paired with Microsoft business intelligence (Dynamics 365, Power BI, Tableau), indicating a mid-market enterprise operations posture. Active hiring in operations, finance, and marketing—with a legacy SAP migration listed as a major pain point—signals organizational restructuring around data consolidation and supply-chain optimization.
Tech Stack 14 technologies
Core StackDynamics 365 Power BI Tableau SAP SAP MM Excel Microsoft Office SAP FI Google Sheets SAP Analytics Cloud SAP HANA SAP BW SAP BW/4HANA SQL
What Tanoto Is Building
◆Challenges
- Increasing profitability and efficiency
- Supply chain inefficiencies
- Reducing customer costs
- Improving customer segmentation
- Optimizing campaign management
- Reducing vehicle downtime
- Ensuring timely delivery
- Legacy sap system migration
- Sap transition projects
- Improving report performance
▲Active Projects
- Sap transition projects
- Short-term car rental service at new branch
- Sales and upsell initiatives
- Short-term car rental at praticar
- Vehicle delivery and return process
- Implementing brand communication plans
- Strategic planning of digital and social media communication
- Agency coordination and end-to-end governance
Hiring Activity
9 roles · 4 in 30d
Department
Seniority
Company intelligence
