Sports marketing and partnership platform serving athletes, leagues, and brands
SPORTFIVE is a 1,000+ person sports marketing agency with a Microsoft-centric enterprise stack (Dynamics 365, Azure, SAP) actively migrating from legacy SAP ECC to Dynamics 365 Finance and Operations. The hiring distribution—37 marketing, 21 sales, 7 finance roles—reflects a sales and creative-driven business, yet active projects around ERP/BI system development and automated data pipelines suggest internal infrastructure modernization underway alongside client campaign work.
Notable leadership hires: Lead Management Online Marketing, Account Director
SPORTFIVE operates as a global sports marketing and partnership agency, headquartered worldwide with major hiring footprint in Germany, UK, US, and France. The company builds sports sponsorship campaigns and athlete partnership programs for leagues, brands, and media partners. Operationally, SPORTFIVE runs a complex enterprise with finance (budget forecasting, supplier invoice flows), digital commerce (webshop optimization, platform revenue), and marketing/sales functions. Current infrastructure challenges center on data management, system reliability, and the ongoing migration from SAP ECC to Microsoft Dynamics 365.
SPORTFIVE uses Microsoft Dynamics 365 (Finance and Operations), Azure (Data Factory, Functions, Storage, SQL), Salesforce, SAP, and Adobe Creative Cloud. They are migrating from SAP ECC to Dynamics 365 Finance and Operations.
Current projects include ERP/BI system development, automated data pipelines, budget and forecast planning, digital customer journey development, and creative activation concepts for sports partnerships and campaigns.
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