snuggs Tech Stack

Period underwear brand scaling across Europe with direct-to-consumer and B2B channels

Apparel & Fashion London 51–200 employees Founded 2019 Privately Held

Snuggs manufactures and sells period underwear across Europe, operating from four cities (London, Amsterdam, Prague, Berlin) with 750,000+ customers and over 5 million units sold since 2019. The hiring mix—heavy on marketing (4 roles) with emerging sales and logistics teams—reflects a company transitioning from early product-market fit toward multi-market expansion and B2B partnership scaling. Active projects signal dual growth vectors: brand-led campaigns (major product launches, high-volume Meta/TikTok ads, brand guidelines) and operational buildout (market entry, logistics scaling, profitability discipline).

Tech Stack 16 technologies

Core StackAsana Slack Canva Figma HubSpot Adobe Illustrator Meta Ads Google Workspace Google Sheets Meta TikTok Google Slides Google Docs Odoo Excel TikTok Ads

What snuggs Is Building

◆Challenges

Expanding into new markets
Ensuring profitability
Smooth onboarding
Sales team scaling for 5x growth
Market presence expansion in czechia and slovakia
Budget discipline across teams
Ensure spending stays within guardrails
Smooth coordination between stakeholders
Growing production and logistics operations
High-volume ad production

▲Active Projects

Market entry initiatives
B2b partnership scaling
Global brand representation
B2b marketing campaigns
Market trend analysis
Process & control improvement
Monthly closing coordination
Major product launches and brand campaigns
Brand guidelines development
High-volume static and video ads for meta and tiktok

Hiring Activity

Accelerating10 roles · 6 in 30d

Department

Marketing

Sales

Design

Finance

Logistics

Support

Seniority

Mid

Junior

Senior

Manager

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About snuggs

Snuggs designs and produces period underwear positioned around comfort, sustainability, and fit variety across different flow preferences. The company sells primarily through direct-to-consumer channels (evidenced by heavy social and performance marketing investment) and is actively scaling B2B partnerships. Operating across Czechia, the UK, and other European markets, Snuggs manages production, supply-chain coordination, and multi-channel marketing using standard SaaS tools (HubSpot, Odoo, Asana) and creative platforms (Figma, Canva, Adobe). Growth is being managed through structured planning (monthly closing coordination, budget guardrails) while the company tackles simultaneous challenges: market expansion in underserved regions, sales team scaling, and production capacity.

HeadquartersLondon

Company Size51–200 employees

Founded2019

Hiring MarketsCzechia, United Kingdom

Frequently Asked Questions

What is snuggs' tech stack?

Snuggs uses Asana (project management), Slack (comms), Google Workspace, HubSpot (CRM), Odoo (operations), Figma (design), and Meta/TikTok Ads for performance marketing.

How many customers does snuggs have?

Snuggs has built a community of 750,000+ customers across Europe since 2019 and has sold over 5 million pieces of period underwear.