S

SNOCKS Tech Stack

Direct-to-consumer essentials brand scaling from socks to full lifestyle range

Textile Manufacturing Mannheim, Baden-Württemberg 51–200 employees Founded 2016 Public Company

SNOCKS is a German e-commerce brand built on D2C sock sales since 2016, now expanding into apparel, footwear, and accessories. The tech stack is lightweight and marketing-focused—Google Workspace, Asana, SQL, Adobe Creative Suite, and e-commerce infrastructure (Google Merchant Center, Channable)—reflecting a lean operations model. Active hiring in marketing and design signals a push toward brand expansion beyond the original category, while internal projects around demand planning and supply-chain optimization indicate they're professionalizing fulfillment as volumes scale.

Tech Stack 20 technologies

Core StackAsana Adobe Creative Cloud Canva LinkedIn Gmail Google Workspace Excel Google Sheets PowerPoint SQL Microsoft Office PLM Google Ads Manager Google Merchant Center Channable Looker Studio YouTube CapCut InShot Pinterest

What SNOCKS Is Building

◆Challenges

Optimizing supply chain
Cost efficiency
Professionalizing processes
Monitoring profitability

▲Active Projects

Demand planning and forecasting
Linkedin content formats development
Linkedin post performance analysis
Process optimization of dashboards
Introduction of new tools
Monthly reporting
New styles and product concepts for socks and accessories
Product development from concept to production release
Performance-driven campaigns
Budget optimization

Hiring Activity

Steady10 roles · 4 in 30d

Department

Marketing

4

Design

2

Finance

1

Operations

1

Ops

1

Product

1

Support

1

Seniority

Mid

5

Junior

4

Intern

1

Senior

1

Company intelligence

Find more companies like SNOCKS by tech stack, pain points and active projects

Get started free

About SNOCKS

SNOCKS sells casual essentials—primarily socks, but increasingly underwear, sportswear, streetwear, shoes, and accessories—through direct-to-consumer channels. Founded in 2016 by Johannes Kliesch and Felix Bauer, the company has grown from a two-person operation to over 100 employees based in Mannheim, Germany. The business model centers on product quality and team culture. Current operations span product development, demand forecasting, supply-chain optimization, and performance marketing, with active work on dashboard processes and monthly reporting infrastructure.

HeadquartersMannheim, Baden-Württemberg

Company Size51–200 employees

Founded2016

Hiring MarketsGermany

Frequently Asked Questions

What is SNOCKS' tech stack?

SNOCKS uses Google Workspace (Gmail, Sheets, Docs), Asana for task management, SQL, Adobe Creative Cloud, PLM software, Google Ads Manager, Channable for feed management, Looker Studio for analytics, and e-commerce tools like Google Merchant Center.