Sneaks Up Tech Stack

Turkish sneaker retailer scaling multi-channel performance marketing

Retail İstanbul 501–1,000 employees Founded 2014 Privately Held

Sneaks Up operates as a nationwide sports retailer in Turkey with a basketball-rooted brand identity. The tech stack is purely marketing-focused—Google Ads, Meta Ads, Criteo, TikTok, Yandex, and analytics through Looker Studio—reflecting a performance-marketing-led growth model. Active hiring spans design, marketing, sales, and leadership across five open roles, with current pain points centered on conversion optimization and campaign efficiency.

Tech Stack 15 technologies

Core StackGoogle Ads Meta Ads Google Analytics Adobe Photoshop Adobe Illustrator After Effects Criteo TikTok Yandex Bing Pinterest Ads Looker Studio Microsoft Office Outlook InDesign

What Sneaks Up Is Building

◆Challenges

Improving conversion rates
Campaign efficiency
Increasing sales performance

▲Active Projects

Multi-channel performance marketing campaigns
A/b testing and experimentation
Performance reporting
Digital channel visual design
Social media content creation
Campaign graphics production

Hiring Activity

Accelerating5 roles · 4 in 30d

Department

Design

Executive

Marketing

Sales

Seniority

Manager

Mid

Senior

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About Sneaks Up

Sneaks Up is a privately held sneaker and sports retailer operating across Turkey since 2014, part of the larger Unal Group. The company positions itself as a challenger to traditional retail, emphasizing basketball culture and consumer experience across all touchpoints. With 501–1,000 employees based in İstanbul, Sneaks Up serves the domestic market through both physical and digital channels. The business relies heavily on paid advertising and performance analytics to drive sales.

Headquartersİstanbul

Company Size501–1,000 employees

Founded2014

Hiring MarketsTurkey

Frequently Asked Questions

What marketing tools does Sneaks Up use?

Google Ads, Meta Ads, TikTok, Criteo, and Yandex for paid channels; Google Analytics and Looker Studio for reporting; Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) for campaign production.

What is Sneaks Up working on?

Multi-channel performance marketing campaigns, A/B testing, performance reporting, digital channel design, and social media content creation—focused on improving conversion rates and campaign efficiency.