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Smartland Tech Stack
Multi-family real estate investment and asset management for institutional capital
Smartland manages residential and commercial real estate portfolios for family offices and high-net-worth investors from Miami. The company runs on a property-management stack (AppFolio, Yardi) paired with standard HR and sales tools (BambooHR, Salesforce, HubSpot), indicating a consolidated playbook around investor relations and operational scaling. Hiring remains lean and operations-focused — 12 ops roles against 2 sales and 2 construction — reflecting a business where asset management and tenant retention dominate over growth acquisition.
Tech Stack 10 technologies
Core StackBambooHR ADP HubSpot Salesforce AppFolio Yardi Google Workspace Microsoft Office Paycom ServiceTitan
What Smartland Is Building
◆Challenges
- Managing maintenance for large residential portfolio
- Reducing maintenance response time
- Vendor performance monitoring
- Compliance with legal requirements
- Deadline compliance
- Improving employee engagement
- Streamlining onboarding
- Maintaining hris accuracy
- Tenant satisfaction and retention
- Expanding commercial client relationships
▲Active Projects
- Company events and recognition programs
- Onboarding and orientation for new hires
- Hris employee management system maintenance
- Community engagement initiatives
- Lease renewal support
- Bid/rfp processes for municipal and large commercial contracts
- Property improvement and performance plans
- Preventive maintenance program design
- Sop standardization
- Capital planning initiatives
Hiring Activity
Minimal20 roles · 1 in 30d
Department
Seniority
Notable leadership hires: Director of Maintenance
Company intelligence
