Canada's largest specialty mattress and bedding retailer expanding ecommerce
Sleep Country Canada operates 250+ stores across Canada as a public company, but the project and pain-point mix reveals a retailer mid-transformation: building an ecommerce platform from scratch, integrating third-party marketplaces, and optimizing product feeds. The hiring skew toward junior sales roles (20 of 40 open positions) combined with steady, modest velocity (12 hires in 30 days across 1,000+ headcount) suggests measured growth into digital channels rather than aggressive scaling.
Sleep Country Canada is Canada's largest specialty retailer for mattresses, bedding, and sleep-related furniture, operating over 250 physical stores nationwide. The company, founded in 1994 and publicly listed, serves consumers through both in-store and emerging online channels. Core business focuses on mattress sales, bedding accessories, and adjacencies like home organization and kitchen products. The tech stack centers on Shopify for ecommerce, Oracle (HCM Cloud, Fusion) for enterprise operations, and Power BI for analytics—paired with traditional retail marketing via Meta, TikTok, and Pinterest. Internal challenges span ecommerce platform build-out, third-party marketplace integration, SKU rationalization, and employee engagement across unionized and non-unionized store locations.
Shopify (ecommerce), Oracle HCM Cloud and Oracle Fusion Cloud (HR and finance), Power BI (analytics), and Microsoft Office suite. Marketing spans Meta, TikTok, and Pinterest.
Ecommerce platform launch and development, third-party marketplace integration, seasonal promotions, accessories and category expansion (home organization, kitchen & dining), and online product performance optimization.
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