Microsoft Partner delivering data transformation and analytics on Azure
Simpson Associates is a UK-based data transformation and managed-services firm built around Azure, Databricks, and IBM analytics tools (Cognos, Planning Analytics). The project list—lakehouse architecture, AI operating models, enterprise migration—paired with principal-level hiring across data and sales indicates a shift from legacy BI consulting toward cloud-native data platforms and AI readiness services. Internal pain points (data warehouse migration, governance, resource forecasting) suggest they're solving problems they face operationally, a common pattern in services firms scaling delivery.
Notable leadership hires: Chief Operations Officer
Simpson Associates helps public and private-sector organizations migrate and modernize their data infrastructure on Microsoft Azure and cloud platforms. The firm holds Microsoft Partner of the Year 2024 status and specializes in data warehouse migration, business intelligence, analytics, and managed services. They work with Databricks, IBM (Cognos, Planning Analytics), and Denodo to deliver enterprise data solutions. Founded in 1991 and based in York, England, the company operates across 51–200 employees with active hiring in data and sales roles, signaling expansion in delivery and go-to-market capacity.
Primary stack: Azure, Databricks, Microsoft Fabric, Cognos Analytics, Planning Analytics, IBM tools, .NET, and Angular. They are actively building on Azure and Delta Lake/Unity Catalog for lakehouse architectures.
AI operating model design, AI readiness assessments, lakehouse architecture platform development, enterprise application migration to Azure, and structural/organizational design for delivery efficiency scaling.
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