CG visual services for architecture, real estate, exhibitions, and entertainment
Silkroad Visual is a public CG production studio (listed 2016, ~1,800 employees) delivering static imagery, animation, and immersive visual environments across real estate, exhibitions, advertising, and film. The tech stack is pure content creation (3ds Max, Cinema 4D, Adobe suite, CAD, Rhino) with no modern pipeline or rendering infrastructure visible—a gap their projects hint at: big data visualization and digital exhibition halls suggest demand for scalable solutions beyond boutique production. Sales-driven hiring (9 roles) with decelerating velocity points to margin pressure; pain points cluster on cash flow (collections, progress payments) and sales conversion, typical of project-services businesses scaling unevenly.
Silkroad Visual operates as a digital visual services studio founded in 2000 and publicly traded on China's Growth Enterprise Board (GEB, code 300556). The company serves architecture, real estate development, exhibition design, advertising, film, gaming, and entertainment sectors with three core service lines: static CG imagery (renderings, visualizations), animated content (promotional and feature films), and immersive environments (exhibition design and construction). Their project portfolio spans real estate films, exhibition halls, multimedia production, and graphic design, with emerging expansion into big data visualization products. Operations are China-based.
Core 3D tools include 3ds Max, Cinema 4D, CAD, and Rhino. Post-production uses Adobe Premiere Pro, After Effects, and Audition. Design and compositing rely on Photoshop and Adobe Illustrator.
Shenzhen, Guangdong Province, China. The company is publicly listed on the Growth Enterprise Board (GEB) under code 300556.
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