SHI Group GmbH Tech Stack

Cultural venues and events operator with digital expansion across Europe

Investment Management Vienna 51–200 employees Founded 2000 Privately Held

SHI Group operates restaurants, live events, real estate, and cultural venues from Vienna, now scaling digitalization and marketing automation. The tech stack is marketing-heavy (Meta, Google, LinkedIn ads; Canva, Figma, Adobe) with emerging AI tools (ChatGPT, Midjourney), reflecting a shift toward performance-driven campaign management and creative automation. Hiring is sparse but senior-focused across executive, marketing, and operations roles, suggesting selective growth in revenue and operational efficiency rather than headcount expansion.

Tech Stack 14 technologies

Core StackMeta Ads Google Ads Canva Figma Zapier Meta Google LinkedIn Adobe ChatGPT Midjourney Notion Microsoft Office Excel

What SHI Group GmbH Is Building

◆Challenges

Reducing complexity
Digitalizing processes
Optimizing office environment
Managing peak season events
Ensuring timely delivery of supplies

▲Active Projects

Gala dinners
Digitalization of processes
Optimization of office environment
Performance marketing campaigns on meta, google, linkedin
Seo and content strategy development
Ai tool automation and workflow optimization
Christmas markets
Easter markets
Christmas market events
Easter market events

Hiring Activity

Accelerating5 roles · 2 in 30d

Department

Executive

Marketing

Operations

Ops

Support

Seniority

Senior

Mid

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About SHI Group GmbH

SHI Group is a Vienna-based operator of cultural and hospitality venues, including restaurants, live music and sports events, real estate holdings, and seasonal markets (Christmas and Easter events). The company also runs Vienna Digital Lab, a digital venture that works with cultural institutions, artists, and governments across four continents to bridge physical and digital cultural experiences. Founded in 2000, SHI Group operates primarily from Austria and is actively working on process digitalization, supply chain optimization, and performance marketing across Meta, Google, and LinkedIn platforms.

HeadquartersVienna

Company Size51–200 employees

Founded2000

Hiring MarketsAustria

Frequently Asked Questions

What is SHI Group's business model?

SHI Group invests in and operates cultural and hospitality assets—restaurants, live events, real estate, and seasonal markets—while running Vienna Digital Lab to serve cultural institutions and governments digitally.

What tech stack does SHI Group use?

SHI Group uses Meta, Google, and LinkedIn for advertising; Canva, Figma, and Adobe for creative work; ChatGPT and Midjourney for AI automation; and Notion, Zapier, and Microsoft Office for internal operations.