兰庭 operates a design and sales-led service business for residential interior projects in Sichuan, with a 10-person core team organized heavily around sales (45 open roles) and design (25). The tech stack is CAD-native (AutoCAD, SketchUp, 3ds Max, Photoshop) — typical of interior design workflows — paired with WeChat and Douyin for customer acquisition and live-streaming sales. Active friction points (optimizing acquisition cost, expanding channels, improving live-stream ROI) and current projects (market expansion, platform network building, community housing) suggest the company is trying to scale beyond direct-to-developer relationships into a more distributed, digital-first sales model.
Notable leadership hires: Market Director, Interior Design Director, Soft Decoration Director
兰庭家居is a residential interior design and soft-decoration service provider based in Chengdu, Sichuan. The company serves residential development projects with design, material selection, and installation services. The organization structure reflects a services-delivery model: a large sales function handles client acquisition and relationship management, while design and construction teams execute projects. Current initiatives include expansion into new geographic markets, community housing development partnerships, and infrastructure for managing a distributed sales network — suggesting a transition from project-by-project delivery toward a scalable, platform-enabled model.
AutoCAD, SketchUp, 3ds Max, Photoshop, and CorelDRAW. These support interior layout, 3D visualization, and graphic design across soft decoration and spatial planning workflows.
Chengdu, Sichuan Province, China. Current hiring is limited to mainland China.
WeChat and Douyin (short-video and live-streaming platforms). Pain-point data shows improving live-streaming effectiveness and expanding acquisition channels as active priorities, alongside traditional developer relationships.
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