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Sanity Group Tech Stack

Cannabinoid pharmaceuticals and wellness products distributed across Europe

Pharmaceutical Manufacturing Berlin, Berlin 51–200 employees Founded 2018 Privately Held

Sanity Group manufactures and distributes cannabinoid-based pharmaceuticals and consumer health products across Europe from a Berlin base. The tech stack is heavily weighted toward commerce and creative operations—Shopify, WordPress, Adobe suite, Figma—rather than supply-chain or manufacturing systems, suggesting the company prioritizes direct-to-consumer channels and brand narrative over backend operational tooling. Hiring velocity is decelerating with only 3 new roles posted in the last 30 days, but marketing and sales each have open positions, indicating continued customer-acquisition focus despite slowdown.

Tech Stack 17 technologies

Core StackWordPress Shopify Google Analytics Adobe Creative Cloud Adobe Illustrator Canva Figma Salesforce Hotjar Photoshop InDesign Excel Word Meta Business Suite Brandwatch Dynamics 365 Business Central PowerPoint

What Sanity Group Is Building

◆Challenges

Process optimization across departments
Risk minimization across operations

▲Active Projects

Pos marketing campaigns
Online shop optimization
Marketing materials and brand assets for print and digital
Adapting designs to new formats and media
Supporting design team on ongoing projects

Hiring Activity

Decelerating15 roles · 3 in 30d

Department

Marketing

3

Sales

3

Design

1

Healthcare

1

Manufacturing

1

Operations

1

Ops

1

Quality

1

Seniority

Mid

4

Intern

3

Junior

2

Senior

2

Manager

1

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About Sanity Group

Sanity Group develops and distributes cannabinoid-based pharmaceuticals and wellbeing products to patients and consumers across Europe. Founded in 2018, the company operates from Berlin with a 51–200-person team spanning medicinal cannabis, consumer health, and technology functions. Operations include product development, European distribution, and direct customer sales. The company actively seeks partnerships with cultivation facilities globally to expand European market reach. Hiring is concentrated in marketing, sales, and design roles, with secondary focus on healthcare, manufacturing, and operational functions.

HeadquartersBerlin, Berlin

Company Size51–200 employees

Founded2018

Hiring MarketsSwitzerland, Germany

Frequently Asked Questions

What tech does Sanity Group use for ecommerce?

Shopify for storefront, WordPress for web presence, Salesforce for CRM, and Google Analytics + Hotjar for conversion tracking. Adobe Creative Cloud and Figma support design and marketing workflows.

What is Sanity Group's business model?

Develop and distribute cannabinoid-based pharmaceuticals and wellness products across Europe. Pursue direct consumer sales, seek cultivation partnerships globally, and expand European footprint through partnerships.

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