Sandhills Global Tech Stack

Trade publication and marketplace platform for heavy equipment, agriculture, and trucking

Software Development Lincoln, NE 1,001–5,000 employees Privately Held

Sandhills Global operates a network of vertical marketplaces and trade publications serving trucking, agriculture, construction, and aviation sectors. The tech stack is mature and platform-oriented—Python, R, Spark for analytics; .NET, C# for backend services; SQL Server and Cassandra for data; Azure DevOps for CI/CD—reflecting a legacy business in managed transition. Hiring skews heavily toward intern and mid-level roles (54 of 73 active positions) with sales and marketing leading volume, while engineering and data remain constrained; the project backlog emphasizes geographic expansion (Mexico), lead generation, and publication distribution rather than platform innovation.

Tech Stack 50 technologies

Core StackPython Docker Jenkins Apache Spark Google Analytics Google Ads Linux C# SQL Server JavaScript jQuery R SQL Google Search Console Facebook Ads Manager Apache Cassandra Gremlin Cassandra Query Language Windows .NET Framework F# NET Core Visual Basic IIS Azure DevOps Server CSS HTML5 Bing Ads SEMrush Ahrefs+19 more

What Sandhills Global Is Building

◆Challenges

Increasing monthly volume
New market development
Generating more leads
Expanding reach of publication
Preventive maintenance
Optimizing current products
Boosting sales of hosted websites
Expanding into mexico
Grow new website
Identifying large commercial feeder cattle buyers

▲Active Projects

Livestockmarket.com website growth
Auction results entry
Process website registrations
Dairy cattle market development
Optimize distribution strategies
Distribution of publications
Marketbook mexico expansion
Implementation of circulation strategies
Researching livestock industry listings
Improving website listings

Hiring Activity

Minimal75 roles · 4 in 30d

Department

Sales

Marketing

Engineering

Data

Ops

Finance

Manufacturing

Support

Seniority

Intern

Mid

Junior

Senior

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About Sandhills Global

Sandhills Global is a privately held media and technology company founded in 1978 and headquartered in Lincoln, Nebraska. It operates a portfolio of vertical marketplaces and trade publications—including TractorHouse, Machinery Trader, Truck Paper, AuctionTime.com, and RentalYard—serving professional buyers and sellers in trucking, agriculture, construction, heavy machinery, and aviation. The company maintains on-site printing, bindery, and data-center infrastructure in Nebraska with a redundant facility in Arizona, plus four international offices. Revenue flows from advertising, marketplace transaction fees, and hosted technology services. Current operational focus centers on increasing publication circulation, expanding geographic reach (particularly Mexico), and boosting hosted-website adoption among customers.

HeadquartersLincoln, NE

Company Size1,001–5,000 employees

Hiring MarketsUnited States, Australia, United Kingdom

Frequently Asked Questions

What tech stack does Sandhills Global use?

Primary languages: Python, R, C#, .NET Framework, Visual Basic. Databases: SQL Server, Apache Cassandra. Infrastructure: Docker, Jenkins, Azure DevOps Server, Windows, Linux, IIS. Analytics: Google Analytics, Google Ads, SEMrush, Ahrefs.

Where is Sandhills Global headquartered?

Lincoln, Nebraska, United States. Additional data centers in Scottsdale, Arizona; international offices in four countries. Actively hiring in United States, Australia, and United Kingdom.