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Residence Supply Tech Stack

Handcrafted lighting and hardware for period homes, scaling via performance marketing

Electric Lighting Equipment Manufacturing Miami, FL 11–50 employees Founded 2017 Privately Held
residencesupply.com LinkedIn

Residence Supply makes bespoke fixtures for historical homes but operates like a performance-marketing-first DTC brand. The tech stack is entirely advertising (Meta, Google, TikTok, Pinterest) plus creative tools (Adobe suite); projects center on creative testing, CTV expansion, and Pinterest scaling; pain points cluster around ROAS and profitability at scale. The hiring mix is heavily skewed toward marketing (8 roles) over product, signaling the business is growth-constrained, not supply-constrained.

Tech Stack 11 technologies

Core StackGoogle Analytics Google Ads Meta Ads Adobe Illustrator Meta Google TikTok YouTube Photoshop InDesign Pinterest

What Residence Supply Is Building

◆Challenges

  • Meeting roas targets
  • Scaling dtc pinterest campaigns profitably
  • Budget optimization
  • Scaling advertising engine into connected tv
  • Optimizing ctv campaigns for revenue
  • Optimizing creative testing
  • Scaling google ads campaigns profitably
  • Scaling high-aov ecommerce brand
  • Scaling google ads for profit
  • Optimizing ad spend

▲Active Projects

  • Creative testing engine implementation
  • Build a reliable growth machine
  • Ctv media buying operation inside vibe.co
  • Integration of ctv results with meta/google
  • A/b/c testing across creative, audiences, and placements
  • Pinterest campaign scaling
  • Landing page optimization
  • Implement a testing engine
  • Run structured a/b tests
  • Meta ads performance end-to-end

Hiring Activity

Steady10 roles · 4 in 30d

Department

Marketing
8
Design
1

Seniority

Senior
5
Mid
4
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About Residence Supply

Residence Supply designs and manufactures handcrafted light fixtures and hardware for historical homes, sold direct-to-consumer. Founded in 2017 and based in Miami, the company operates a small team (11–50 employees) structured almost entirely around growth and creative execution. Recent hires span marketing, design, and distributed teams across Argentina, Philippines, Brazil, and the United States, reflecting a fully remote-capable org built for rapid campaign iteration.

HeadquartersMiami, FL
Company Size11–50 employees
Founded2017
Hiring MarketsArgentina, Philippines, United States, Brazil

Frequently Asked Questions

What tech stack does Residence Supply use?

Meta, Google Ads, TikTok, and Pinterest for paid channels; Google Analytics for measurement; Adobe (Photoshop, Illustrator, InDesign) for creative production. No engineering tooling detected.

What is Residence Supply working on?

Creative testing engine, CTV media buying expansion, Pinterest campaign scaling, Google Ads optimization, and landing page A/B testing — all aimed at meeting ROAS targets and scaling profitably.