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Pretto Tech Stack

Mortgage brokerage fintech simplifying home-loan origination in France

Financial Services Paris, Île-de-France 51–200 employees Founded 2016 Privately Held

Pretto is a French mortgage brokerage built on Rails + React, now in rapid sales hiring (23 open roles across territories) while tackling operational scale—high lead volumes, customer friction, and pipeline expansion dominate their challenge list. The stack is sales-operations heavy (Salesforce, Ringover, Customer.io for lead management and conversion) with minimal engineering capacity, suggesting a capital-light, channel-driven model where growth is constrained more by sales execution than product development.

Tech Stack 11 technologies

Core StackRuby on Rails React TypeScript Salesforce Customer.io Metabase Apollo Ringover Emarsys Google Sheets CRM

What Pretto Is Building

◆Challenges

High volume of qualified leads
Operational expense optimization
Complex mortgage search process
Improving tools and technologies
Expanding sales pipeline
Budget variance analysis
Maintaining daily operational efficiency
High customer friction
Improving sales tools
Complex architecture challenge

▲Active Projects

Improving tools and technologies
Esg reporting
Full sales cycle management
Lancement de l'offre de conseil en crédit immobilier
Cross-team best practices sharing
Improving sales tools
Partner interaction platform
Managed enterprise application
Launching and developing a new brokerage service
Industrializing the activity

Hiring Activity

Accelerating35 roles · 20 in 30d

Department

Sales

23

Engineering

2

Finance

2

Data

1

Legal

1

Marketing

1

Ops

1

Product

1

Seniority

Mid

16

Senior

7

Junior

5

Intern

4

Lead

1

Notable leadership hires: Sales Team Lead

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About Pretto

Pretto is a mortgage brokerage and fintech platform serving borrowers and lenders in France. Founded in 2016 and headquartered in Paris, the company simplifies the mortgage search and application process—traditionally fragmented and opaque—by acting as an intermediary and advisor. The product spans lead generation, loan matching, and brokerage execution, supported by internal tools for sales operations and customer engagement (Salesforce, Ringover, Customer.io, Metabase). Recent initiatives include launching a new brokerage service offering, building cross-team best practices, and industrializing their core activity to handle higher volumes.

HeadquartersParis, Île-de-France

Company Size51–200 employees

Founded2016

Hiring MarketsFrance

Frequently Asked Questions

What tech stack does Pretto use?

Ruby on Rails and React on the core platform, with Salesforce and Ringover for sales operations, Customer.io and Emarsys for customer engagement, and Metabase for analytics.