Premier Lacrosse League Tech Stack

Professional lacrosse league scaling from tour-based to home-and-away structure

Spectator Sports New York 11–50 employees Founded 2018 Privately Held

Premier Lacrosse League operates a professional lacrosse franchise with a marketing-heavy org (15 of 45 active hires) and accelerating hiring velocity across 27 new roles in the last 30 days. The stack is heavily weighted toward creative tools (Adobe suite, Figma, Final Cut Pro) and business intelligence (Tableau, Looker, Power BI, BigQuery) — reflecting a sports business in active transition: migrating from a tour-based touring model to a traditional home-and-away league structure while building out financial dashboards, sales operations, and real-time event execution capabilities.

Tech Stack 45 technologies

Core StackHubSpot Tableau Looker Power BI Braze Figma Adobe Premiere Pro Canva Asana Adobe Creative Cloud After Effects Adobe Photoshop BigQuery Cursor Excel Google Sheets Instagram TikTok X Meta YouTube Final Cut Pro Adobe Express Adobe After Effects Twitter Snapchat Adobe Lightroom SQL PowerPoint Google Workspace+15 more

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What Premier Lacrosse League Is Building

◆Challenges

Tour-based to home-and-away transition
Accurate financial reporting for events
Building sales operations function
Reconciling revenue streams
Player satisfaction
Retain and expand partners
Renewal cycle management
Real-time event execution
Pricing strategy analytics
Player logistics management

▲Active Projects

Grassroots activations
Pll app
Ticket marketing
League tentpole marketing campaigns
Financial dashboards development
Homecoming weekend support
Business intelligence infrastructure
Partnership-driven content and branded entertainment
Lacrosse statistics pipelines
Building sales operations function

Hiring Activity

Accelerating45 roles · 25 in 30d

Department

Marketing

Ops

Media

Product

Data

Design

Engineering

Finance

Seniority

Intern

Mid

Junior

Manager

Senior

Director

Company intelligence

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About Premier Lacrosse League

Premier Lacrosse League is a professional lacrosse organization founded in 2018, headquartered in New York. The league operates as both a content producer (heavy use of Adobe creative tools, video editing software) and a ticketing/partnership business (active projects in ticket marketing, partnership-driven content, and renewal cycle management). Current operational focus spans league operations (tour-to-home transition), player logistics, fan engagement through digital channels (Instagram, TikTok, YouTube, Snapchat), and internal analytics infrastructure. The organization employs 11–50 people with recent expansion into data analytics, sales operations, and financial reporting functions.

HeadquartersNew York

Company Size11–50 employees

Founded2018

Hiring MarketsUnited States, Peru

Frequently Asked Questions

What tech stack does Premier Lacrosse League use?

PLL uses HubSpot (CRM), Tableau/Looker/Power BI (analytics), Adobe Creative Cloud (Adobe Premiere Pro, After Effects, Photoshop, Lightroom), Figma (design), Asana (project management), BigQuery/SQL (data), and social platforms (Instagram, TikTok, YouTube, Meta).

What is Premier Lacrosse League working on?

Current projects include migrating from tour-based to home-and-away league structure, building financial dashboards and business intelligence infrastructure, developing a PLL mobile app, ticket marketing, sales operations, lacrosse statistics pipelines, and partnership-driven content production.