Practice Better Tech Stack

EHR and practice management platform for holistic health practitioners

Wellness and Fitness Services Toronto, ON 51–200 employees Founded 2014 Privately Held

Practice Better operates an EHR and practice-management system built for nutrition, lifestyle medicine, and holistic care practitioners. The product spans client management, booking, compliance (HIPAA/PIPEDA), and practice growth—but the hiring and project mix reveals where the company is actively pushing: customer success and retention infrastructure (onboarding sequences, adoption strategy, churn reduction) dominates the backlog, while support staff outnumber engineers 2.5:1, signaling a sales-and-support-led operation in a market where client retention and practitioner satisfaction are structural challenges.

Tech Stack 19 technologies

Core StackXero Google Ads Zendesk Slack Jira Okta Intune Zoom Cursor Microsoft Advertising Meta LinkedIn Spotify TikTok Google Workspace Kandji Windows macOS Claude

What Practice Better Is Building

◆Challenges

Reducing churn rates
Improving adoption and retention
Scaling platform reliability
Lower acquisition costs
Find untapped sources of high-quality leads
Expand acquisition mix
Process improvements for accounting operations
Month-end close procedures
Scaling system structure
Increasing customer adoption

▲Active Projects

Create optimized onboarding sequences
Scalable systems for practitioner discovery
Dashboard refinement and new reporting views
Customer orchestration strategy
Digital customer success programs
Self-service digital education programs
Host monthly coaching calls and office hours
Customer adoption strategy
Build sample nutrition plans
Churn reduction strategies

Hiring Activity

Steady20 roles · 8 in 30d

Department

Support

Engineering

Marketing

Ops

Finance

Sales

Seniority

Mid

Manager

Senior

Staff

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About Practice Better

Practice Better is a Canadian EHR and practice-management platform launched in 2014, serving holistic health practitioners globally. The product consolidates client records, scheduling, nutrition planning, and accountability tracking into one interface, with built-in HIPAA and PIPEDA compliance. The company operates across two parallel sides: a practitioner-facing SaaS product and a community layer (50,000+ practitioners) designed to reinforce brand and peer learning. With 51–200 employees based in Toronto and hiring across North America, the company is in growth mode but focused on deepening existing customer relationships rather than rapid top-of-funnel expansion.

HeadquartersToronto, ON

Company Size51–200 employees

Founded2014

Hiring MarketsCanada, United States

Frequently Asked Questions

What platforms does Practice Better integrate with?

Practice Better integrates with Xero (accounting), Google Ads and Meta (marketing), Zendesk (support), Slack (team communication), Zoom (telehealth), Okta (identity), and Google Workspace, plus runs on Windows and macOS infrastructure.

Where is Practice Better headquartered?

Practice Better is headquartered in Toronto, Ontario, Canada, and was founded in 2014. The company currently hires in Canada and the United States.