Brazil's largest convenience-store network operating 1,200+ locations
AmPm operates Brazil's largest convenience-store chain with over 1,200 locations plus 600+ bakeries across Ipiranga's ~7,000-station network. The tech stack is Microsoft-centric (Excel, SQL Server, Power BI, Azure DevOps) paired with ERP (Protheus) and Salesforce, revealing a retail operations org still reliant on spreadsheet-driven analytics rather than unified data infrastructure. Active hiring is logistics-heavy (6 roles) with mid-seniority dominance, while projects cluster around pricing optimization, customer segmentation, and franchise expansion — suggesting operational friction around margin management and system integration as the chain scales.
AmPm is Brazil's largest convenience-store operator, with over 1,200 company-owned and franchised locations nationwide, plus 600+ in-store bakeries. The brand entered Brazil in 1991 under Ipiranga ownership and now penetrates 35% of Ipiranga's ~7,000 fuel-station network. The company operates its own food brand with 130+ SKUs. Operations span urban and regional markets across multiple mobility modes (car, bike, motorcycle, foot traffic). Current scale is 5,001–10,000 employees, with headquarters in São Paulo.
Core systems: SQL Server, Protheus ERP, Salesforce, Power BI for dashboards, Microsoft 365 suite, Azure DevOps, Jira, and Trello for project coordination. Data workflow relies heavily on Excel and Google Sheets.
Key pain points include integrating disparate systems, managing franchise profitability, optimizing pricing processes and competitiveness, and detecting SLA deviations. Current projects target pricing models, customer clustering, and franchise expansion strategy.
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