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POP MART Tech Stack

Designer collectibles and pop culture entertainment across retail, theme parks, and digital

Entertainment Providers Beijing, Beijing 5,001–10,000 employees Founded 2010 Public Company

POP MART operates a global collectibles and entertainment business anchored in physical retail—570+ owned stores and 2,500+ roboshops across 30+ countries—while scaling theme parks and digital IP products. The hiring mix reflects a retail-first expansion strategy: sales roles dominate active openings, followed by ops and construction, signaling aggressive store rollout. Tech stack (SAP, Oracle, NetSuite, POS systems) confirms operational complexity at scale; adoption of TikTok Shop indicates direct pivot toward short-form commerce and social storefronts.

Tech Stack 45 technologies

Core StackSAP Oracle NetSuite Adobe Illustrator Adobe Premiere Pro After Effects AutoCAD SketchUp Adobe Photoshop Adobe Creative Cloud USB Excel ERP POS Shopee Microsoft Office PowerPoint Photoshop InDesign 3ds Max LinkedIn ZBrush Cinema 4D Instagram Behance CAD Word Meta TikTok X+14 more
AdoptingTikTok Shop

What POP MART Is Building

Challenges

  • Inventory management
  • Expanding retail network
  • Improving store sales performance
  • Compliance with import/export regulations
  • Strengthening brand position
  • Post-acquisition integration
  • Opening new store
  • Ensuring toy safety compliance
  • Vendor coordination
  • Overseas recruitment

Active Projects

  • New store openings
  • Visual merchandising
  • Store opening
  • Expanding retail network into high-potential markets across europe
  • In store marketing events
  • Compliance program implementation
  • Sales target strategy development
  • Inventory management
  • Series product packaging design
  • Pop up store launch in paris

Hiring Activity

Accelerating320 roles · 140 in 30d

Department

Sales
104
Ops
72
Legal
29
Marketing
22
HR
21
Finance
15
Design
12
Construction
7

Seniority

Mid
141
Manager
68
Senior
60
Junior
33
Intern
4
Director
3
Lead
3

Notable leadership hires: Store Director

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About POP MART

POP MART designs, manufactures, and distributes collectible toys and pop culture merchandise, with owned IP including MOLLY, DIMOO, SKULLPANDA, and others. The business model spans three core channels: offline retail (company-operated stores and automated roboshops), e-commerce partnerships (Shopee, major platforms), and experiential services (theme parks, pop-up events). Publicly listed on the Hong Kong Stock Exchange since 2020, the company operates primarily from China but maintains hiring and operational footprints across Asia, Europe, North America, and the Middle East. Current expansion priorities include new store openings in Europe, inventory optimization, and regulatory compliance across import/export and toy safety standards.

HeadquartersBeijing, Beijing
Company Size5,001–10,000 employees
Founded2010
Hiring MarketsChina, Malaysia, Thailand, Philippines, Singapore, United States, Japan, United Kingdom

Frequently Asked Questions

Where does POP MART operate stores?

POP MART operates 570+ offline retail stores and 2,500+ automated roboshops across 30+ countries and regions globally, with active expansion into European markets including a Paris pop-up.

What is POP MART's main business?

POP MART is a designer collectibles and entertainment company that designs and sells art toys under owned IPs, operates theme parks and experiential venues, and produces digital entertainment content.

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