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Grupo Planeta Tech Stack

Spanish media and publishing conglomerate spanning print, broadcast, education, and digital

Technology, Information and Media Madrid, Community of Madrid 5,001–10,000 employees Privately Held

Grupo Planeta operates a diversified media and publishing empire across Spain, France, and Latin America with 5,000–10,000 employees. The company is actively scaling education (95 open roles) and marketing (68 roles) while modernizing its data infrastructure—migrating to Power BI and Azure cloud services. This hiring and tech-migration pattern signals a shift toward data-driven content distribution and educational delivery across its legacy print, broadcast, and growing digital channels.

Tech Stack 129 technologies

Core StackGoogle Ads Google Analytics Power BI Adobe Illustrator After Effects Adobe Premiere Pro SQL Server Power Query Azure Data Factory PostgreSQL Meta LinkedIn TikTok X YouTube Excel Microsoft Office QuickBooks Online Avaya Microsoft Advertising Google Tag Manager Photoshop PowerPoint Word Google Bing CRM Facebook Ads Manager Azure Data Lake Azure Synapse+96 more

AdoptingWhatsApp Business

What Grupo Planeta Is Building

◆Challenges

Compliance with customs regulations
Optimizing intercompany consolidation processes
Meeting kpi targets
Quality compliance
Improving admissions process
Reducing operational costs
Improving student retention
Optimizing enrollment conversion
Migrating data to power bi model
Implementing and maintaining quality management system

▲Active Projects

Email marketing strategy implementation
Bch editorial strategy
Communication strategy development
Proyectos de investigación e innovación docente
Internal quality assurance system implementation
Paid media optimization
Migrating data to power bi model
Consolidation and profitability analysis by product
Budget planning updates
Reporting automation

Hiring Activity

Steady420 roles · 140 in 30d

Department

Education

95

Marketing

68

Sales

60

Finance

26

Research

22

Healthcare

19

HR

16

Data

15

Seniority

Mid

174

Senior

92

Junior

60

Intern

47

Director

15

Manager

15

Lead

4

Notable leadership hires: Title Director, Director Bienestar Institucional, Director de Grado, Rectorate Chief of Staff, Program Director

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About Grupo Planeta

Grupo Planeta is Spain's largest publishing group and a major media conglomerate founded in 1949. The company produces and distributes editorial, news, educational, and entertainment content across Spanish and French-speaking markets, with operations spanning print publishing, broadcast television and radio, film production, direct sales, and digital platforms. It holds significant stakes in major Spanish media outlets and ranks among Europe's leading publishers. The organization operates across 11 countries including Spain, France, Colombia, Mexico, and Peru.

HeadquartersMadrid, Community of Madrid

Company Size5,001–10,000 employees

Hiring MarketsColombia, Spain, Italy, United States, Mexico, Peru, Chile, Argentina

Frequently Asked Questions

What is Grupo Planeta's tech stack?

Stack includes Azure (Data Lake, Data Factory, Synapse), Power BI, PostgreSQL, SQL Server, Google Analytics, Meta/Facebook/LinkedIn/TikTok/X for distribution, and Adobe Creative Suite (Photoshop, Premiere Pro, After Effects). Recently adopting WhatsApp Business.

What projects is Grupo Planeta working on?

Active initiatives include migrating data infrastructure to Power BI, email marketing strategy implementation, communication strategy development, paid media optimization, internal quality assurance systems, and budget planning automation.