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parfumdreams Tech Stack

European e-commerce platform for fragrance and beauty retail

Retail Pfedelbach 201–500 employees Founded 2004 Public Company

Parfümdreams operates one of Europe's largest beauty e-commerce platforms, built on SAP and .NET with payment infrastructure spanning Klarna, PayPal, and Adyen. The tech stack reveals a maturing testing-and-QA discipline (Selenium, k6, JMeter, Applitools, BrowserStack, LambdaTest) alongside emerging AI initiatives—NLP chatbots and computer-vision visual search are active projects—suggesting a shift toward personalization and customer experience automation rather than incremental feature work.

Tech Stack 19 technologies

Core StackSAP Adyen Selenium .NET Azure DevOps Kubernetes GitHub Actions C# Klarna PayPal Excel Selenoid k6 JMeter Lighthouse Applitools LambdaTest BrowserStack SQL

What parfumdreams Is Building

Challenges

  • Making data real-time usable
  • Improving personalization
  • Enhancing shopping experience
  • Optimizing hr processes
  • Data-driven decisions
  • Optimizing order-to-cash process
  • Reducing payment discrepancies
  • Store performance improvement
  • Preventing bugs before release
  • Scalable cross-browser testing

Active Projects

  • Promo landing pages
  • Social media ads
  • Real-time data pipelines
  • Nlp models for chatbots
  • Computer vision for visual search
  • Sales strategy implementation
  • Store manager team development
  • Service concept optimization

Hiring Activity

Steady7 roles · 3 in 30d

Department

Data
1
Engineering
1
Finance
1
HR
1
Marketing
1
Sales
1

Seniority

Senior
3
Mid
2
Manager
1
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About parfumdreams

Parfümdreams is a German e-commerce retailer specializing in fragrances, cosmetics, and beauty products, operating across 600+ brands and serving customers throughout Europe. The company grew from a family business founded in 2004 and became part of the Douglas Group in 2018, combining a digital storefront with physical retail locations under the Parfümerie akzente brand. The platform handles order management, payments, and customer service at scale, with internal focus on real-time data infrastructure, personalization engines, and cross-browser test automation.

HeadquartersPfedelbach
Company Size201–500 employees
Founded2004
Hiring MarketsGermany

Frequently Asked Questions

What tech stack does Parfümdreams use?

SAP for core commerce, .NET for backend services, Kubernetes for orchestration, and Azure DevOps for CI/CD. Payment processing via Klarna, PayPal, and Adyen. Testing tools include Selenium, k6, JMeter, Applitools, and BrowserStack.

What is Parfümdreams working on?

Active projects include real-time data pipelines, NLP models for chatbots, computer-vision visual search, personalization improvements, cross-browser testing automation, and order-to-cash process optimization.

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