Orang Tua Group manufactures and distributes consumer goods across food, beverages, oral care, and health products—a portfolio spanning multiple market-leading brands across Indonesia and select export markets. The tech stack is operationally heavy (SAP, Oracle, PLC, AutoCAD) rather than data-forward, with design and content tools (Adobe suite, Figma, Canva) reflecting a marketing-driven organization; notably absent are analytics, BI, or modern cloud infrastructure tools, suggesting manufacturing and supply-chain optimization remain the core friction points.
Notable leadership hires: Head of Engineering, PPIC Head, Production Head
Orang Tua Group is a privately held Indonesian consumer goods manufacturer founded in 1948, headquartered in Jakarta Barat. The company operates across multiple categories—toothpaste and toothbrushes, health beverages, biscuits, and packaged foods—with recognized brands including Tango, Formula, Teh Gelas, Fullo, Oops, Vitacharm, and Kiranti. The organization employs over 10,000 people and serves domestic and export markets. Production is supported by traditional formulations combined with modern manufacturing processes, managed via ERP systems (SAP, Oracle) and factory automation (PLC). Distribution spans modern retail, traditional channels, and international partnerships.
Core systems include SAP and Oracle (ERP), alongside Microsoft Office, SQL, PostgreSQL, MySQL, and NoSQL databases. Design and content workflows rely on Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), Canva, Figma, and Framer. Manufacturing uses PLC and AutoCAD; development employs Laravel, PHP, C#, Python, and Node.js via GitHub and GitLab.
Active projects and pain points reveal focus on OEE (Overall Equipment Effectiveness) improvement, reducing machine downtime, inventory control and management, raw material availability, and packaging optimization—particularly testing tools. Recent projects include flexible packaging development and monitoring dashboards for flagship brands (Tango, Imperial, Fullo).
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