Orbio World Tech Stack

D2C electronics retailer building AI-powered brands across performance channels

Retail Kaunas 201–500 employees Founded 2016 Privately Held

Orbio World operates a multi-brand D2C electronics business built on Laravel + PHP, now migrating to GCP infrastructure (Cloud Run, Pub/Sub, Firestore, Vertex AI). The company is actively developing an internal AI platform with LLM workflow orchestration, signaling a shift from pure performance marketing toward AI-driven creative and conversion optimization. Hiring velocity is accelerating across marketing, engineering, and data — reflecting simultaneous pressure to improve funnel performance, scale backend capacity, and migrate legacy data infrastructure.

Tech Stack 72 technologies

Core StackPHP Laravel Linux Adobe Premiere Pro After Effects Adobe Illustrator JavaScript jQuery Tailwind CSS Bootstrap Vite Python Go Vertex AI REST API SQL Git Photoshop Meta TikTok YouTube Alpine.js Sass JavaScript/TypeScript GCP Cloud Run Pub/Sub Firestore Google Cloud Functions Cloud Build+38 more

AdoptingVertex AI GCP Cloud Run Pub/Sub Firestore

What Orbio World Is Building

◆Challenges

Improving conversion rates
Optimizing funnel performance
Scaling backend solutions
Data warehouse migration
New user acquisition
List growth
Conversion optimization
Clean data and deliverability
Seamless execution across all brands
Gdpr compliance across brands

▲Active Projects

Retention strategy execution
Data warehouse migration
Create and scale winning video content for different channels
Email marketing optimization
Scroll-stopping ad concepts across meta, tiktok, youtube
Growth hypothesis testing based on data and creative results
Competitor research and new format exploration
Internal ai platform backend development
Llm workflow orchestration
Secure modular services integration with vertex ai, openai, anthropic

Hiring Activity

Accelerating45 roles · 25 in 30d

Department

Marketing

Engineering

Data

Product

Finance

Design

Ops

Creatives

Seniority

Mid

Senior

Junior

Lead

Manager

Principal

Notable leadership hires: Front-end Tech Lead

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About Orbio World

Orbio World is a direct-to-consumer electronics retailer operating multiple branded properties. Founded in 2016 and headquartered in Kaunas, Lithuania, the company manufactures and sells household, wellness, and electronic goods primarily through owned digital channels. Revenue is driven by performance marketing across Meta, TikTok, and YouTube, with a focus on video creative production and conversion optimization. The organization spans 201–500 employees and is privately held.

HeadquartersKaunas

Company Size201–500 employees

Founded2016

Hiring MarketsLithuania

Frequently Asked Questions

What tech stack does Orbio World use?

Laravel and PHP for backend services, JavaScript/Alpine.js/Tailwind CSS for frontend, with Python and Go for utility services. Recently adopting GCP (Cloud Run, Pub/Sub, Firestore, Vertex AI) for infrastructure modernization.

What is Orbio World working on?

Data warehouse migration, internal AI platform backend with LLM orchestration, video content creation and optimization across Meta/TikTok/YouTube, email marketing optimization, conversion funnel improvements, and modular services integration with Vertex AI and OpenAI.