Surgical loupes and headlights for dental and surgical clinicians
Orascoptic manufactures custom surgical loupes and headlights for dental and surgical practitioners. The company is actively recruiting across sales, support, and marketing — with hiring velocity accelerating — while managing a SOX compliance program and product obsolescence challenges. Stack is dominated by Oracle, SAP, and Microsoft enterprise tools, indicating a manufacturing operation scaled beyond pure software; projects focus on go-to-market execution, sales strategy, and continuous improvement under their business system.
Founded in 1981, Orascoptic is a medical equipment manufacturer headquartered in Madison, WI, with 51–200 employees. The company designs and sells custom surgical loupes, headlights, and ergonomic seating products for dental and surgical clinicians. Sales are supported by local representatives conducting in-office demonstrations. The product strategy centers on customization — matching each clinician's vision and ergonomic needs — paired with premium service coverage. Recent initiatives include product launches, pricing strategy refinement, and addressing product obsolescence within their portfolio.
Surgical loupes, surgical headlights, ergonomic seating, and dental loupes. All products are custom-fitted to individual clinician specifications.
Madison, Wisconsin. The company was founded in 1981 and is a public company with 51–200 employees.
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