Gamified sustainability app building user base through organic growth
One Sky Collective is a Glasgow-based nonprofit building a gamified mobile app to reward sustainable behaviors. The tech stack—React Native, TypeScript, Tailwind CSS—is standard for consumer mobile, but the hiring mix (design and marketing roles dominate; one engineer) reflects a user-acquisition and brand-partnership stage rather than product complexity. They're explicitly facing zero marketing budget while pursuing sponsorships and advertiser onboarding, meaning organic content and community growth are survival levers.
One Sky Collective develops a free mobile app that gamifies sustainability actions for everyday users. The nonprofit operates from Glasgow with 11–50 staff and was founded in 2023. Current work spans app feature development (mobile screens and modules), website presence, and content strategy. Revenue model relies on brand partnerships and advertiser integration; user growth and community size are the core metrics driving sustainability of the organization itself.
React Native, TypeScript, Tailwind CSS, Chakra UI, Axios, and standard web tools (HTML, CSS, Git). Design work uses Figma; operations use Notion.
Mobile app modules, website redesign, social media content, and user onboarding flows. Priority projects include building user base through organic content, driving sign-ups for revenue, and onboarding advertisers to offset zero marketing budget.