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Oben Electric Tech Stack
Electric motorcycle manufacturer scaling sales and distribution in India
Oben Electric designs and manufactures electric motorcycles in-house with proprietary battery and powertrain components. The tech stack is weighted toward 3D design and visualization (Unreal, Blender, CATIA, SolidWorks) — typical for hardware R&D — with digital marketing tools (Google Ads, Meta, YouTube Analytics) for go-to-market. Current hiring is heavily skewed toward marketing and sales roles, signaling a shift from pure product development into dealer network expansion and demand generation.
Tech Stack 18 technologies
Core StackAfter Effects SolidWorks CATIA Google Ads Google Analytics Unreal Engine Blender Maya 3ds Max Houdini Substance Painter Substance Designer Photoshop NX Niagara Meta Instagram YouTube
What Oben Electric Is Building
◆Challenges
- Optimizing campaign effectiveness
- Increasing footfall
- Maintaining brand consistency
- Timely product availability
- Inventory health monitoring
- Increasing accessory attach rate
- Driving dealership footfalls
- Measuring campaign roi
- Expanding dealer network
- Budget efficiency
▲Active Projects
- Showroom branding
- Offline campaigns
- Ground activations
- Dealer program implementation for accessory upselling
- Pop-up store and event promotion
- Oem website integration for accessory sales
- Product launch brand campaigns
- City-specific micro social campaigns
- Offline media planning for dealerships
- Network expansion
Hiring Activity
8 roles · 4 in 30d
Department
Seniority
Company intelligence
