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Nutrition Warehouse Tech Stack

Australian sports supplement retailer with 100+ stores and omnichannel operations

Retail Gold Coast City, Queensland, Australia 501–1,000 employees Founded 2008 Privately Held

Nutrition Warehouse operates Australia's largest network of physical supplement stores (100+) alongside e-commerce, staffed by 500+ employees who are themselves embedded in fitness culture. The hiring mix is heavily skewed toward sales (30 roles active), with most positions at junior level, indicating a high-velocity, high-turnover retail operation focused on frontline coverage. The stack (Shopify, Klaviyo, Braze, Dynamics 365) reflects a mature omnichannel retailer optimizing email and SMS campaigns; pain points around employee relations and workforce scaling suggest the company is managing growing pains from rapid store expansion.

Tech Stack 10 technologies

Core StackAdobe Premiere Pro Adobe Photoshop Klaviyo Braze Shopify Adobe After Effects TikTok WhatsApp Dotdigital Dynamics 365 Business Central

What Nutrition Warehouse Is Building

Challenges

  • Meeting sales targets
  • Exceeding performance targets
  • Scaling workforce
  • High turnover
  • Employee relations challenges
  • Increasing lifetime value
  • Growing owned marketing databases
  • Improving finance processes and efficiencies

Active Projects

  • Crm campaigns across email, sms, whatsapp and web push
  • Automated lifecycle journeys
  • Major promotions and product launches

Hiring Activity

Accelerating35 roles · 25 in 30d

Department

Sales
30
Marketing
2
Ops
2
Finance
1
HR
1
Logistics
1

Seniority

Junior
27
Manager
6
Mid
4
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About Nutrition Warehouse

Nutrition Warehouse is Australia's leading retailer of sports nutrition, bodybuilding supplements, and general health products, operating since 2008 with a network of over 100 physical locations nationwide plus an e-commerce platform. The company employs 500+ team members in sales, marketing, operations, and logistics roles across Australia. The business model combines brick-and-mortar retail with digital channels, supported by CRM platforms (Klaviyo, Braze, Dotdigital) for lifecycle marketing and customer engagement. Current operational priorities include scaling workforce capacity, improving employee retention, and growing owned marketing databases while meeting aggressive sales and performance targets.

Company Size501–1,000 employees
Founded2008
Hiring MarketsAustralia

Frequently Asked Questions

What tech stack does Nutrition Warehouse use?

Shopify for e-commerce, Dynamics 365 Business Central for ERP, Klaviyo and Braze for email/SMS marketing, Dotdigital for digital campaigns, plus Adobe creative suite (Premiere Pro, Photoshop, After Effects) and TikTok for content creation.

How many stores does Nutrition Warehouse operate?

Over 100 physical stores nationwide in Australia, plus an online e-commerce platform. The company was founded in 2008 and employs 500+ team members.

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