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Novibet Tech Stack

GameTech operator running proprietary sports betting and casino platform across 10+ markets

Entertainment Providers San Gwann, Malta 1,001–5,000 employees Founded 2010 Privately Held

Novibet operates a proprietary sports betting and online casino platform across Europe, the Americas, and New Zealand with 1,000+ employees. The tech stack leans C#/.NET for core platform logic, paired with Azure infrastructure and Databricks/PySpark for analytics—a mature enterprise setup. Current project focus is heavily personalization-driven (player behavior prediction, dynamic content, recommendation models) and regulatory-compliance-heavy, reflecting the core tensions in iGaming: maximizing player lifetime value while managing risk and regulatory exposure across fragmented jurisdictions.

Tech Stack 90 technologies

Core StackC# JavaScript Selenium Jenkins Python PySpark Databricks Azure Data Factory Kotlin Slack Apache Spark GitHub Actions Azure DevOps Swift SwiftUI Firebase SQL TeamCity Microsoft Office Excel Android Git Android SDK Google Play LinkedIn Azure Azure Data Lake Storage Gen2 UIKit Fastlane HTML+60 more

What Novibet Is Building

Challenges

  • High-risk player case management
  • Increasing player retention
  • Improving campaign roi
  • Algorithm changes
  • Automation for paid social
  • Regulatory changes
  • Compliance with gambling advertising regulations
  • Minimizing financial risk
  • Optimising marketing campaigns
  • Expanding into brazilian market

Active Projects

  • Optimisation of welcome journeys
  • Customer journey creation using optimove
  • Player behavior prediction models
  • Personalized recommendation models
  • Dynamic content generation models
  • Ensure compliance with gambling regulations
  • Competitive intelligence for brazilian igaming landscape
  • Casino roadmap for mexico
  • End-to-end campaign planning
  • Paid social automation initiatives

Hiring Activity

Accelerating120 roles · 70 in 30d

Department

Engineering
41
Marketing
21
Support
15
Ops
10
Finance
8
HR
8
Product
7
Data
5

Seniority

Mid
54
Senior
29
Junior
22
Manager
14
Lead
5
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About Novibet

Novibet is a GameTech operator founded in 2010, operating proprietary sports betting, casino, and virtual sports products across Greece, Ireland, Cyprus, Finland, Brazil, Mexico, Chile, Ecuador, and New Zealand. The company maintains dual tech hubs in Greece and Malta. The platform is built on in-house technology rather than third-party vendor solutions, with engineering teams distributed across multiple geographies. Core business challenges center on player retention, campaign ROI optimization, regulatory compliance in advertising and gambling licensing, and market-entry execution (particularly Brazil). The hiring acceleration (69 roles posted in the last 30 days) is concentrated in engineering and marketing, signaling investment in platform personalization and demand generation.

HeadquartersSan Gwann, Malta
Company Size1,001–5,000 employees
Founded2010
Hiring MarketsUnited Kingdom, Greece, Brazil, Canada, Malta, Mexico

Frequently Asked Questions

What tech stack does Novibet use?

C#, JavaScript, SQL, Python, PySpark, Databricks, Azure (Data Factory, Data Lake, DevOps), Jenkins, TeamCity, Android/Kotlin, iOS (Swift/UIKit/SwiftUI), Firebase, Git, and GitHub Actions. Platform runs on Microsoft cloud infrastructure.

What countries does Novibet operate in?

Novibet operates sports betting and casino products in Greece, Ireland, Cyprus, Finland, Brazil, Mexico, Chile, Ecuador, and New Zealand, with tech hubs in Greece and Malta.

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