Industrial parts distributor across APAC with engineering services
Motion Asia Pacific is a regional parts distributor for mining, heavy industry, and manufacturing with 1,300+ staff across Australia, New Zealand, Indonesia, and Singapore. The hiring mix is sales-heavy (65 roles) versus engineering (22), typical of distribution businesses, but the project list reveals active operational friction: warehouse picking, inventory accuracy, branch optimization, and cost-to-service all signal scaling pain in logistics and fulfillment. Tech stack (Excel, CRM, Zoho, Power BI) is functional but manual-heavy, with a stated technology-adoption initiative underway.
Motion Asia Pacific distributes industrial components—bearings, seals, fasteners, power transmission, hose and fittings—to mining, heavy industry, manufacturing, food and beverage, and packaging sectors across Australia, New Zealand, Indonesia, and Singapore. The company operates six business streams (Industrial Solutions, SAECOWilson, Hardy Spicer, Seals, Fasteners, and Asia operations) and employs over 1,300 staff, many of them engineers positioned on customer sites to solve application problems. Revenue is driven through direct sales and field engineering services; current initiatives include branch network optimization, regional expansion (notably in Auckland/Northland), and share-of-wallet growth with existing accounts.
Chullora, NSW, Australia. The company also operates offices in New Zealand, Indonesia, and Singapore.
Core tools include Zoho CRM, MYOB (accounting), Power BI (analytics), Microsoft Office suite (Excel, Word, Outlook, Teams), and AutoCAD for technical work.
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