Fashion brand scaling creative production with AI and no-code automation
MORE MONEY MORE LOVE is a Düsseldorf-based apparel brand running a design-heavy org (5 designers, 5 marketers, 1 engineer) built around Adobe Creative Suite and increasingly AI-assisted workflows. The stack reveals a company solving manual bottlenecks: they're actively adopting GPT-4, Claude, and Midjourney to accelerate asset creation, running no-code automation (Make, Zapier), and shifting from hand-coded processes toward KPI tracking and workflow automation. Pain points (manual inefficiencies, data entry, creator acquisition) and active projects (video production, social media at scale, signature pieces) map directly to the tools they're deploying.
Notable leadership hires: Art Director, Marketing Director, Brand Lead
MORE MONEY MORE LOVE designs and markets apparel to fashion-forward audiences, primarily through TikTok, Instagram, and YouTube. The company operates from Düsseldorf with 11–50 employees, structured around creative design, social media marketing, and emerging automation. Current work centers on new collection development, trend research, and signature piece design, paired with high-velocity social content production (Reels, campaign clips, TikTok-native formats). The organization is actively addressing manual production bottlenecks through no-code platforms and generative AI, while also building out KPI reporting and marketing leadership.
The company uses GPT-4, Claude, and Midjourney for creative workflows. They're also running Runway for video generation and actively developing custom GPTs and automated workflows to reduce manual process overhead.
The company operates across TikTok, Instagram, Pinterest, and YouTube, with active projects around video format production (Reels and campaign clips) and social media content creation and supervision.
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