M

mohrstade Tech Stack

Marketing technology consulting for data collection, analytics, and activation

IT Services and IT Consulting München, Bayern 11–50 employees Founded 2019 Public Company

mohrstade is a Munich-based marketing technology consultancy founded in 2019, operating across Germany and Austria with offices in Hamburg and Vienna. The team is structured almost entirely around delivery—9 of 11 hires are in marketing roles—and projects span tag management, consent systems, and CDP implementations. Tech stack is heavily Adobe and Google (Analytics, Tag Manager, GCP), with Tealium handling enterprise tag orchestration; notably absent are modern data warehouses or BI tools, suggesting client work remains tactical implementation rather than strategic analytics infrastructure.

Tech Stack 27 technologies

Core StackAdobe Creative Cloud Google Analytics Firebase JavaScript Adobe Illustrator Adobe InDesign Adobe Premiere Pro After Effects Outlook Microsoft Office Excel Google Marketing Platform Tealium Adobe Adobe Analytics Tealium iQ Google Tag Manager GCP CSS HTML Photoshop LinkedIn Google Workspace DATEV Word SQL REST API

What mohrstade Is Building

◆Challenges

Digitizing invoices
Improving collections process
Monitoring cash flow

▲Active Projects

Tracking concept development
Marketing technology implementation
Client training workshops
Implementation support for website and app data
Content format development
Video and audio production
Social media brand development
Data evaluation of websites and apps
Data implementation for websites
Website and app data analysis

Hiring Activity

Decelerating15 roles · 3 in 30d

Department

Marketing

9

Finance

1

Ops

1

Support

1

Seniority

Junior

6

Senior

4

Manager

1

Mid

1

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About mohrstade

mohrstade advises mid-market companies on marketing technology strategy and implementation. The firm specializes in data collection and tagging infrastructure (Tag Management, Consent Management), data management platforms (CDPs), analytics instrumentation, and marketing activation. Projects include tracking concept design, website/app data implementation, client training, and ongoing optimization. The 11-person team is split across Munich, Hamburg, and Vienna, with nearly all capacity dedicated to delivery and client success. Founded by Patrick Mohr and Marcus Stade, the company has maintained consistent service delivery since 2019.

HeadquartersMünchen, Bayern

Company Size11–50 employees

Founded2019

Hiring MarketsGermany, Austria

Frequently Asked Questions

What is mohrstade's tech stack?

Core tools are Adobe (Analytics, Creative Suite), Google (Analytics, Tag Manager, GCP), and Tealium for tag management. Supporting stack includes Firebase, SQL, REST APIs, and standard office productivity tools.