MK is a Chilean building materials and home design retailer founded in 1998, serving architects, designers, and homeowners with ceramics, stone, fixtures, and furnishings sourced from Europe and Brazil. The company is actively scaling its sales and operations teams while investing in dispatch automation, route planning, and centralized data warehousing—a pattern suggesting a shift from manual logistics coordination toward data-driven supply chain optimization.
MK operates as a specialty building materials and interior design retailer across residential, commercial, and industrial segments in Chile. The product catalog spans ceramics, porcelain, stone, plumbing fixtures, wood flooring, kitchen cabinetry, and decorative accessories, with sourcing focused on European and Brazilian suppliers. The company employs 501–1,000 staff and is headquartered in Santiago. Current operational priorities include fleet management efficiency, non-presential sales channels, quotation automation, and order profitability—areas reflected in active projects around dispatch systems, route optimization, and BI dashboards.
MK runs SAP for core operations alongside Microsoft Office 365 (Excel, Word, SharePoint, Power BI, Power Query, Power Automate, Power Apps), Google Analytics, MailChimp, and advertising platforms (Google Ads, Facebook, Instagram, LinkedIn, TikTok).
MK is implementing dispatch and route planning systems, building a centralized data warehouse, developing Power BI dashboards, integrating marketplace channels, and automating fleet management and quotation workflows.
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