Metagenics Tech Stack

Nutrigenomics-based medical foods and wellness programs for healthcare providers

Wellness and Fitness Services Aliso Viejo, CA 501–1,000 employees Privately Held

Metagenics sells personalized nutrition products and lifestyle medicine programs to healthcare organizations globally, grounded in nutrigenomics science. The hiring mix is heavily weighted toward sales (16 roles) and marketing (7), with accelerating velocity and a focus on digital transformation—projects include auto-refill strategies, digital subscription rollout, and AI-driven content frameworks. Pain points center on recurring revenue, product penetration, and sales growth, signaling a shift from transactional provider relationships toward subscription and direct-to-consumer models.

Tech Stack 19 technologies

Core StackDynamics 365 Google Analytics Google Ads Meta Ads Salesforce ChatGPT Perplexity Gemini Claude JSON-LD Concur Windows Micrometer IQVIA Circana Meta YouTube TikTok Instagram

What Metagenics Is Building

◆Challenges

Expanding product penetration
Increasing sales growth
Increasing unit volume
Driving recurring revenue
Increasing product penetration
Inefficiencies in manufacturing and packaging operations
Improving insight speed and agility
Accelerating sales growth
Meeting sales quotas
Enhancing speed and agility

▲Active Projects

Joint business planning
Lead end-to-end research projects
Digital product recommendations
Auto-refill strategy implementation
Auto-refill strategies
Digital subscription rollout
Establish and scale digital-first research approaches
Digital storytelling initiative
Experimentation on prompt formats and metadata cues
Design content frameworks for ai systems

Hiring Activity

Accelerating35 roles · 15 in 30d

Department

Sales

Marketing

Finance

Manufacturing

Research

Support

Seniority

Mid

Senior

Manager

Director

Junior

Lead

Staff

Notable leadership hires: Head of Commercial Finance

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About Metagenics

Metagenics manufactures research-based medical foods, nutraceuticals, and turnkey wellness programs tailored to individual health needs. Founded in 1983, the company pioneered the nutrigenomics field—the science of how nutrition influences genetic health potential. Their products and programs are distributed through healthcare providers and wellness practitioners globally. The organization operates across manufacturing, sales, research, and support functions from its California headquarters, with hiring activity across the US, Canada, Australia, Italy, and Peru.

HeadquartersAliso Viejo, CA

Company Size501–1,000 employees

Hiring MarketsUnited States, Italy, Peru, Canada, Australia

Frequently Asked Questions

What is Metagenics' tech stack?

Metagenics uses Dynamics 365, Salesforce, ChatGPT, Gemini, Claude, Google Analytics, Meta Ads, and IQVIA data platforms. The stack emphasizes CRM, AI tools for content and experimentation, and healthcare analytics.

Where is Metagenics headquartered?

Aliso Viejo, California. The company employs 501–1,000 people and is privately held.