Telehealth platform for personalized men's health protocols
Maximus delivers doctor-prescribed health optimization via blood-test validation, targeting direct-to-consumer health. The tech stack—Ruby on Rails + React front-end, Amplitude for product analytics, Adobe + Figma for creative—reflects a B2C growth company, yet the hiring mix (engineering-heavy, plus dedicated healthcare and CS teams) and active projects (BNPL migration to Klarna, CS scaling to 2–3x patient volume, acquisition funnel optimization) reveal a company balancing rapid patient acquisition against operational scaling constraints in a competitive telehealth space.
Notable leadership hires: Associate Creative Director
Maximus operates a direct-to-consumer telehealth platform focused on personalized men's health. Doctors prescribe customized protocols validated through blood-work results, positioning the service as clinically grounded rather than purely lifestyle-based. The company is early-stage, headquartered in Santa Monica with 11–50 employees, and is actively hiring across engineering, healthcare operations, marketing, design, and customer success. Current priorities include scaling the nursing function, improving patient acquisition conversion, and expanding customer success capacity to handle volume growth. The organization is also executing a BNPL payment infrastructure migration and refining seasonal campaign performance.
Maximus uses Ruby on Rails and React for core product, Amplitude for product analytics, Figma and Adobe Creative Cloud for design, and marketing automation via Unbounce, Meta, Google, and TikTok.
Maximus is based in Santa Monica, California, and operates as a privately held company with 11–50 employees.
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