Marvya is a small Shopify Plus agency (11–50 people, Saarbrücken) focused on mid-market e-commerce in Germany. The stack is heavily weighted toward Google and Meta advertising (Ads, Analytics, Ads Manager), Klaviyo for email marketing, and Shopify/Node.js for implementation. Project backlog shows active work on legacy platform migrations to Shopify and backend integrations (ERP, WMS, payments, fulfillment), with scaling and ROAS optimization as persistent pain points—patterns typical of an agency moving upmarket from smaller implementations to more complex, multi-system deployments.
Marvya helps mid-market online retailers in Germany improve customer acquisition and revenue through e-commerce strategy and Shopify implementation. The company combines marketing capabilities (Google Ads, Meta Ads, email via Klaviyo) with technical execution: theme development, Node.js backend work, and integrations across ERP, WMS, and payment systems. Founded in 2017 and headquartered in Saarbrücken, the org is structured across engineering, marketing, logistics, and operations, with active project focus on migrating legacy platforms to Shopify and building scalable fulfillment infrastructure.
Marvya uses Shopify, Node.js, JavaScript, React, and Liquid for commerce builds. Marketing execution runs on Google Ads, Meta Ads, Klaviyo, and Google Analytics 4. Integration and backend work spans Git, HTML, CSS, and Microsoft 365.
Marvya specializes in Shopify Plus implementations, e-commerce strategy, backend integrations (ERP, WMS, payments), and digital marketing (Google Ads, Meta Ads, email marketing) for German mid-market retailers.
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