Building materials distributor scaling sales operations and supply chain in Brazil
Mad Mais operates a multi-category building materials distribution business (MDF, plywood, hardware, electrical, tools, finishes) across Brazil, built on TOTVS Protheus ERP + RD Station + SQL. The hiring shape is heavily weighted toward junior-level roles in logistics and sales (14 of 27 open roles), paired with active projects in pricing strategy, KPI automation, and product launches — indicating operational scaling before leadership depth. Pain points cluster around inventory and delivery friction (forecasting, turnover, order flow, logistics optimization), where manual processes (Excel, lack of automated KPI reporting) are the binding constraint.
Mad Mais was founded in 2007 and serves construction and renovation projects in Brazil, offering a portfolio spanning structural materials (MDF, plywood), hardware, electrical supplies, tools, and finishes. The company operates as a distributor through a sales-led model, with a 201–500 person org based in São Paulo. Operations run on TOTVS Protheus (Brazilian ERP standard) and Google Analytics for basic visibility. Current work centers on sales budget discipline, pricing optimization, inventory forecasting, and logistics process efficiency — core levers for profitability in margin-constrained distribution.
TOTVS Protheus, paired with RD Station for CRM and SQL for analytics. Excel remains in active use for budget and pricing workflows.
MDF, plywood, hardware, electrical materials, tools, and revestments (finishes) — serving construction and renovation projects.
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