Youth basketball events and development platform for middle and high school athletes
MADE Hoops operates a grassroots basketball event business running 100+ tournaments, camps, and competitive leagues annually across the United States. The stack is lightweight—Google Sheets, Monday.com, Shopify POS, and AI tools (Claude, ChatGPT)—reflecting a logistics-heavy, not software-first operation. Active hiring spans sales, marketing, and finance roles, with projects focused on event operations, NCAA compliance, and partnership acquisition, suggesting growth beyond pure event execution into infrastructure and monetization.
MADE Hoops runs youth basketball events and training camps targeting middle and high school athletes. The organization hosts over 100 events per year nationwide, featuring competitive leagues, skill camps, and tournaments, alongside coaching and media coverage. Operational scale includes hundreds of thousands of participant registrations, with compliance obligations to NCAA and USAB governing bodies. Revenue streams include event admissions, camp fees, and ancillary partnerships.
Google Sheets, Monday.com, Shopify POS for transactions, plus Claude and ChatGPT for workflow automation and analytics via Google Analytics and Meta/Google Ads Manager.
Bronx, New York. The company was founded in 2014 and operates as self-owned with 11–50 employees.
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