Machnet B.V. manufactures RF coils for MRI platforms, competing in a consolidated market dominated by major OEMs. The company's sales-heavy hiring mix (6 of 9 core roles are sales-focused) paired with active projects around proposal development, RFP response, and lead management suggests a shift toward direct customer acquisition and account development in UK and EMEA markets, moving beyond their established niche in carotid imaging.
Machnet B.V. designs and manufactures RF coils for MRI systems, serving global diagnostic imaging markets. Founded in 1992 and headquartered in Roden, Drenthe, the company has built a leadership position in carotid imaging applications despite competing against GE, Siemens, Philips, and Toshiba. The 2–10 person organization operates primarily through Salesforce and SAP, with active hiring concentrated in sales and engineering roles across UK and EMEA expansion efforts.
Current projects include developing client proposals across UK and EMEA, leading RFP responses, improving proposal processes, and implementing lead management improvements.
Machnet uses Salesforce for CRM, SAP for enterprise resource planning, Microsoft 365 suite, LinkedIn Sales Navigator for prospecting, and Excel for analysis.
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