Laser-cut pop-up cards and gifts with 3D design and manufacturing at scale
Lovepop manufactures physical pop-up cards and gifts using laser-cutting and kirigami techniques, supported by a 3D design pipeline (Rhino, Maya, 3ds Max, V-Ray) feeding into production. The tech stack reveals a hybrid design-manufacturing operation: CAD and rendering tools dominate, with Shopify + Liquid on the e-commerce front and PostgreSQL + Python on the backend. Project focus (rendering optimization, production efficiency, asset library management) and pain points (seasonal volume spikes, production cost reduction, equipment downtime) signal a company scaling manufacturing operations while managing the complexity of seasonal gifting demand.
Lovepop designs and manufactures laser-cut pop-up cards and decorative gifts for consumers. Founded in 2014, the company is headquartered in Boston and operates with 51–200 employees, balancing design, engineering, and manufacturing teams. The business operates seasonally around major gifting occasions (holidays, milestones) while managing year-round product development. Production involves multiple stages: 3D asset creation, design file mastering, prototyping, compliance preparation, and mass manufacturing. Sales are primarily direct-to-consumer via Shopify, with distribution also managed in-house.
Lovepop uses Rhino, Maya, 3ds Max, and AutoCAD for design, plus V-Ray for rendering. They also employ Adobe Creative Suite (Illustrator, Photoshop, InDesign) for 2D asset work.
Lovepop hires manufacturing talent in both Vietnam and the United States, indicating production operations in multiple regions.
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