Lovehoney Group Tech Stack

Sexual wellness product company scaling e-commerce and test automation

Wellness and Fitness Services Berlin 501–1,000 employees Founded 2021 Privately Held

Lovehoney Group owns multiple sexual wellness brands (Lovehoney, WOW Tech, Amorana, Belisoft) and operates a global product and e-commerce operation from Berlin. The tech stack reveals a testing-heavy engineering organization—Playwright, BrowserStack, Sauce Labs, Mabl, Testim, plus GitLab CI/CD and Jenkins—focused on e-commerce reliability. Active hiring spans marketing, ops, and product roles across four countries, with a stated pain point of scaling test automation, suggesting the org is moving from manual QA toward continuous integration at volume.

Tech Stack 58 technologies

Core StackPython MATLAB Playwright Postman Docker Jenkins GitLab CI/CD Zendesk Salesforce BigQuery Apache Airflow Okta Intune NetSuite C/C++ BrowserStack Sauce Labs Mabl Testim Monetate Google Analytics 4 Contentsquare SQL Soda Core Freshservice Microsoft 365 ChatGPT Jamf Microsoft Office Excel+28 more

AdoptingGoogle Tag Manager Google Analytics 4 Meta Conversions API

What Lovehoney Group Is Building

◆Challenges

Scaling test automation framework
Sales digitalisation
Solving customer issues
Reducing resolution times
Root cause analysis of recurring issues
Increasing revenue across digital platforms
Finding growth opportunities
Optimizing website performance
Expanding brand reach
Streamlining accounting processes

▲Active Projects

Global product launches in health & wellness category
Integrated global marketing plans rollout
Advanced gtm configurations
Product prototyping and testing
Customer feedback training programs
Customer satisfaction measurement system
Rfp for warehousing and transport
Physical product development
Test automation framework for e-commerce platform
Scalable test suite for core e-commerce user journeys

Hiring Activity

Steady50 roles · 15 in 30d

Department

Marketing

Ops

Product

Design

Engineering

Finance

Sales

Data

Seniority

Mid

Senior

Manager

Junior

Intern

Lead

Director

Notable leadership hires: Warehouse Head

Company intelligence

Find more companies like Lovehoney Group by tech stack, pain points and active projects

Get started free

About Lovehoney Group

Lovehoney Group is a privately held sexual wellness company formed in August 2021 through the consolidation of WOW Tech and Lovehoney, with subsequent acquisitions of Amorana (2020) and Belisoft (2022). The company operates nine offices across more than 25 nations and employs over 650 professionals across engineering, industrial design, sales, and marketing. Business model splits between B2B retail distribution and direct-to-consumer websites. Current operational priorities include global product launches in health and wellness, rollout of integrated marketing plans, advanced go-to-market configurations, physical product prototyping, and test infrastructure for e-commerce platforms.

HeadquartersBerlin

Company Size501–1,000 employees

Founded2021

Hiring MarketsGermany, United Kingdom, Canada, Switzerland

Frequently Asked Questions

What tech stack does Lovehoney Group use?

C/C++, Python, MATLAB for backend; Playwright, BrowserStack, Sauce Labs, Mabl, Testim for QA; Docker, Jenkins, GitLab CI/CD for deployment; Salesforce, NetSuite, Zendesk for operations; Google Analytics 4, BigQuery, Apache Airflow for analytics and data pipeline.

Where is Lovehoney Group headquartered?

Berlin, Germany. The company also operates nine offices across more than 25 nations and is actively hiring in Germany, United Kingdom, Canada, and Switzerland.

What is Lovehoney Group working on right now?

Global product launches in health and wellness, integrated marketing rollouts, advanced go-to-market configurations, physical product prototyping, test automation framework development for e-commerce platforms, and customer satisfaction measurement systems.