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Linen Chest Tech Stack

Canadian home furnishings retailer with omnichannel marketing focus

Retail Laval, Quebec 501–1,000 employees Founded 1961 Privately Held

Linen Chest operates a multi-channel home retail business across bedding, bath, kitchen, and décor—supported by a marketing and sales-heavy org (62 of 96 active roles) leaning into paid acquisition and data. The stack reveals a retailer mid-modernization: legacy AS/400 alongside Magento, Salesforce, and Klaviyo, with active projects in ETL, data architecture, and cart-abandonment automation. Pain points (inaccurate product content, ROAS optimization, campaign automation) and hiring velocity suggest they're scaling martech and data teams to compete in omnichannel retail.

Tech Stack 22 technologies

Core StackGoogle Ads Google Analytics Magento Power BI Tableau Looker Adobe Creative Cloud Klaviyo Monday.com Google Tag Manager Google Analytics 4 AS/400 Microsoft Office CRM SQL REST API Teams Excel Salesforce Marketing Cloud Microsoft 365 Word Adobe Acrobat

What Linen Chest Is Building

Challenges

  • Maximizing roas
  • Identifying growth opportunities
  • Inaccurate product content
  • Campaign expansion automation
  • Low foot traffic
  • Taking paid media campaigns to next level
  • After-sales data analysis
  • Managing high-budget paid media campaigns
  • Consolidating multiple data sources
  • Platform transitions

Active Projects

  • Automation flows for cart abandonment and post-purchase communications
  • A/b testing for pdp
  • Google ads campaign optimization
  • Robust etl processes
  • Super pdp enhancement
  • Comprehensive data architecture
  • Media placement in malls
  • Budget management for google ads
  • Omnichannel marketing integration
  • In-store events and mall activations

Hiring Activity

Steady95 roles · 30 in 30d

Department

Sales
53
Ops
14
Marketing
9
Logistics
5
Support
5
Finance
3
Data
2
Design
2

Seniority

Junior
41
Mid
26
Manager
14
Senior
10
Lead
3
Director
2

Notable leadership hires: Retail Sales Director, Head of Cash, Head of Stock

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About Linen Chest

Linen Chest is a Canadian home furnishings retailer founded in 1961, operating 501–1,000 staff across retail, e-commerce, and mall-based locations. The product portfolio spans bedding, mattresses, kitchen and tabletop, bath, décor, and custom window treatments. Operations span in-store events, mall activations, and digital channels. The company is actively hiring across sales, operations, and marketing to expand paid media campaigns, improve product data quality, and build omnichannel marketing integration.

HeadquartersLaval, Quebec
Company Size501–1,000 employees
Founded1961
Hiring MarketsCanada

Frequently Asked Questions

What tech stack does Linen Chest use?

Linen Chest runs Magento for e-commerce, Salesforce (CRM and Marketing Cloud) for customer data, Klaviyo for email automation, Google (Ads, Analytics 4, Tag Manager) for paid and organic digital, and legacy AS/400 for core operations. Analytics tools include Tableau, Looker, and Power BI.

What is Linen Chest working on?

Current projects include omnichannel marketing integration, ETL pipeline development, comprehensive data architecture, cart-abandonment automation, product description enhancement, and Google Ads campaign optimization to improve ROAS.

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