Luxury retail with omnichannel design and personalization focus
Liberty is a 500+ person luxury retailer operating a flagship London location and ecommerce presence, anchored on curated design and global craft goods. Their tech mix—Salesforce Commerce Cloud, Dynamic Yield for A/B testing, Contentsquare analytics, plus WordPress and custom HTML/CSS—reflects a retail org optimizing conversion and merchant experience. Active hiring in sales and design (9 and 2 roles respectively) paired with concurrent projects in visual merchandising strategy, ecommerce platform design, and design system evolution suggests a retail business mid-transformation: moving beyond traditional floor-based discovery toward digitally-informed merchandising and service delivery.
Liberty is a privately held luxury retailer founded in 1875, headquartered in London's Great Marlborough Street. The business spans a six-floor flagship store and ecommerce channels, serving design-conscious consumers seeking ornaments, fabrics, and artisan goods from global makers. The product range spans womenswear, beauty, and home design categories. Current operational priorities include inventory management, supplier relationships, and sales-performance consistency across retail and digital touchpoints. The company operates 501–1,000 staff across UK and Italy hiring regions.
Salesforce Commerce Cloud for the commerce platform, Dynamic Yield for A/B testing and personalization, Contentsquare for analytics, WordPress for content, and custom HTML5/CSS/JavaScript for frontend development.
Sales performance and booking targets are flagged as top pain points, alongside inventory management, supplier coordination, and ensuring product content accuracy across categories.
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