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LAZ Parking Tech Stack

Parking operations across 600+ cities and 8 provinces

Real Estate Hartford, CT 10,001+ employees Founded 1981 Privately Held

LAZ Parking operates the largest parking management footprint in North America, handling 2.1M spaces through 20,000+ employees. The tech stack is operations-heavy (Samsara for fleet/location tracking, SAP Concur for expense control, Salesforce for client management) with minimal recent tech adoption—no adopting or replacing signals—which aligns with their core challenge: controlling expenses and ensuring audit/DOT compliance across fragmented regional locations. Hiring remains concentrated in operations roles, reflecting the labor-intensive nature of managing distributed valet and parking teams.

Tech Stack 23 technologies

Core StackSalesforce HubSpot Canva Mailchimp Google Ads Adobe Creative Cloud Adobe InDesign Adobe Photoshop Payactiv Excel Word PowerPoint Microsoft 365 Microsoft Office Meta Samsara iPad CAD GIS Outlook Android Adobe SAP Concur

What LAZ Parking Is Building

Challenges

  • Controlling expenses
  • Audit compliance
  • Compliance with dot regulations
  • Claims processing
  • Market rate structure analysis
  • Budget adherence
  • Revenue enhancement
  • Reducing traffic congestion
  • Client satisfaction
  • Accurate and timely financial information

Active Projects

  • Opening of newly assigned locations
  • Operations preparation for new locations
  • Event operations
  • Transitioning new locations
  • Business development for new locations
  • Opening new parking locations
  • Product drive service results
  • Safety initiatives rollout
  • Opening new location
  • Rate surveys for new locations

Hiring Activity

Steady550 roles · 210 in 30d

Department

Ops
458
Support
33
Hospitality
17
Finance
11
Sales
10
HR
9
Logistics
5
Marketing
4

Seniority

Junior
343
Mid
101
Manager
66
Lead
16
Senior
16
Director
11
Staff
4
VP
4

Notable leadership hires: Valet Shift Lead, Shift Lead, Traffic Director, Operations Director, Valet Lead

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About LAZ Parking

LAZ Parking is a parking management and valet services provider operating in 600+ cities across the United States, Canada, and Australia. Founded in 1981, the company manages over 2.1M parking spaces through a geographically dispersed workforce of 20,000+ employees. Primary customers are retailers, mixed-use developments, and event venues. The business model centers on contracted location management, on-site staffing, and traffic control. Current operational priorities include expanding to newly assigned locations, managing compliance with DOT and audit standards, and maintaining client satisfaction through accurate rate setting and revenue optimization.

HeadquartersHartford, CT
Company Size10,001+ employees
Founded1981
Hiring MarketsUnited States, Australia, Canada, India, Israel, Peru, Romania, Isle of Man

Frequently Asked Questions

How many parking spaces does LAZ Parking manage?

LAZ Parking manages over 2.1M parking spaces across 600+ cities in the United States, Canada, and Australia, across 44 states and 8 provinces.

What is LAZ Parking's tech stack?

Core tools include Samsara (operations and fleet tracking), SAP Concur (expense management), Salesforce (client management), HubSpot (CRM), and standard Microsoft 365 applications. No recent tech replacements or new adoptions are active.

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