Franchise lawn care network with 600+ locations across the US
Lawn Doctor operates a large franchise model covering 600+ locations with a predominantly operations-focused workforce. The tech stack is traditional (Salesforce, HubSpot, Jobber, ServiceTitan) — typical for field-service coordination — but hiring has decelerated while pain points cluster heavily around staffing constraints and territory expansion. This suggests the network is hitting operational friction faster than it can scale labor supply.
Notable leadership hires: Landscaping Crew Chief
Lawn Doctor is a privately held lawn care and pest control franchise network founded in 1967, based in Holmdel, NJ. The company operates 600+ franchised locations across the United States, serving residential and commercial customers with lawn fertilization, weed control, tree and shrub care, and pest control services. The workforce spans approximately 500–1,000 employees, with the vast majority in operations roles supporting field technicians and crews. The business model relies on distributed franchisees managing local teams, coordinated through CRM and field-service software (Salesforce, HubSpot, Jobber, ServiceTitan).
Lawn Doctor uses Salesforce, HubSpot, Jobber, and ServiceTitan for CRM and field-service management, plus Microsoft 365, ADP for HR, and Meta for marketing. The stack emphasizes customer relationship and daily technician routing.
Lawn Doctor posts jobs in the United States, Canada, and France. The bulk of hiring activity is in the US, where franchise locations are most dense.
Other companies in the same industry, closest in size