LabelVie Tech Stack

Multi-banner retail and grocery operator across North Africa

Retail Rabat 5,001–10,000 employees Founded 1986 Public Company

LabelVie operates a diversified retail portfolio spanning hypermarkets, supermarkets, and discount grocery banners across Morocco, with 120+ locations across 27 cities. The organization is hiring aggressively across sales (24 roles) and operations (15 roles), signaling network expansion and store-level scaling — priorities reflected in active projects around new location acquisition and network expansion. Stack centers on business intelligence (Looker, Tableau, Power BI, Metabase) and operational systems (Jira, Confluence, Cisco networking), with pain points clustering around inventory optimization, multi-site recruitment, and compliance.

Tech Stack 44 technologies

Core StackLooker Amplitude Google Analytics Tableau Power BI Metabase Confluence Jira Adobe Illustrator Cisco Python Hadoop Microsoft Project SQL Excel SIEM SOAR Meta TikTok LinkedIn YouTube Meta Business Suite PowerPoint Photoshop Word Cisco ACI FortiGate SASE SD-WAN Azure+14 more

What LabelVie Is Building

◆Challenges

Expanding network
Ensuring customer satisfaction
Reducing stockouts
Optimizing inventory
Reducing maintenance costs
Improving inventory management
Ensuring safety compliance
Future talent needs anticipation
Multi-site retail recruitment
Talent acquisition process improvement

▲Active Projects

Improving data collection processes
Network expansion projects
Reporting system implementation
Performance improvement plans
New store location acquisition
Strategic plan implementation tracking
Product dashboard maintenance
Annual evaluation campaign
Campaign performance analysis
Deployment of training plan

Hiring Activity

Accelerating95 roles · 55 in 30d

Department

Sales

Ops

Finance

Marketing

Product

Logistics

Engineering

Seniority

Senior

Manager

Mid

Director

Junior

Intern

Lead

Notable leadership hires: Network Development Director, Asset Department Head, Hypermarket Director, Marketing Ops Head, Store Director

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About LabelVie

LabelVie is a public retail conglomerate owned by Groupe Best Financière, headquartered in Rabat. The company operates three distinct business units—Carrefour Market, Carrefour hypermarkets, and ATACADAO discount grocery—alongside restaurants (Burger King) and cultural retail (Virgin). The group doubled in scale following a Carrefour partnership and the Metro acquisition, growing to 5,001–10,000 employees across Morocco and Romania. Operations are structured around decentralized business units with centralized support functions, managing supply chains, store performance, and multi-site recruitment at scale.

HeadquartersRabat

Company Size5,001–10,000 employees

Founded1986

Hiring MarketsMorocco, Romania

Frequently Asked Questions

What is LabelVie's organizational structure?

LabelVie operates as three separate business units—Carrefour Market, Carrefour hypermarkets, and ATACADAO—plus centralized functional departments (finance, HR, marketing, logistics). The structure is partially decentralized, with each BU managing its operations while corporate functions coordinate finance, HR, and strategy.

What countries does LabelVie operate in?

LabelVie operates 120+ retail locations across 27 Moroccan cities under the Carrefour, Carrefour Market, and ATACADAO banners. The company also has hiring activity in Romania, indicating regional expansion or shared services presence.