KINESSO Tech Stack

Performance marketing agency with AI-driven optimization and retail media expertise

Advertising Services New York, NY 5,001–10,000 employees Public Company

KINESSO operates as Omnicom Media's performance marketing division, running campaigns across Meta, TikTok, Google, Amazon, and The Trade Desk. The tech stack is heavily weighted toward ad platforms and analytics tools (DV360, SA360, Google Analytics 360, Looker Studio) with no visible adopting or replacing activity — indicating a stable, platform-dependent operating model. Hiring is almost entirely marketing-focused (38 of 46 roles), with emerging pockets in data and engineering, pointing to an agency scaling execution capacity rather than building internal IP.

Tech Stack 71 technologies

Core StackGoogle Ads The Trade Desk Google Analytics Meta TikTok Pinterest LinkedIn Snapchat Amazon Ads Instacart Criteo Google Marketing Platform Google Analytics 360 DV360 SA360 Search Ads 360 Microsoft Advertising Bing Ads Amazon Advertising Google Data Studio Looker Studio Microsoft Office Word Excel PowerPoint Adobe Google AdSense Google Tag Manager Google Keyword Planner Amazon DSP+41 more

What KINESSO Is Building

◆Challenges

Budget overspend
Process gaps
Scaling retail media services
Standardizing processes
Ensuring consistent quality
Budget constraints
Optimizing crm operations
Enhancing customer lifecycle management
Improving campaign effectiveness
Optimizing email marketing

▲Active Projects

Performance dashboards
Customized gmp solution design
Campaign setup and optimization
Programmatic media campaigns
Standardized processes development
Training certification program implementation
Test-and-learn program support
Retailer-specific digital retail media strategy development
Annual and quarterly retail media plan development
Media povs

Hiring Activity

Steady45 roles · 20 in 30d

Department

Marketing

Data

Engineering

Sales

Finance

Seniority

Senior

Junior

Manager

Director

Mid

Notable leadership hires: Programmatic Director

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About KINESSO

KINESSO is a technology-enabled performance marketing agency within Omnicom Media, headquartered in New York. The company serves mid-market and enterprise clients with campaign optimization, analytics, and experimentation capabilities across paid social, search, and retail media channels. Active projects span performance dashboards, programmatic media setup, retail media strategy, and standardized process development. The organization operates across six countries (United States, Canada, Australia, Mexico, Germany, Malaysia) and faces operational pressures around budget management, process standardization, and scaling retail media services.

HeadquartersNew York, NY

Company Size5,001–10,000 employees

Hiring MarketsCanada, Australia, Mexico, United States, Germany, Malaysia

Frequently Asked Questions

What ad platforms does KINESSO use?

KINESSO operates across Meta, TikTok, Pinterest, LinkedIn, Snapchat, Amazon Ads, Google Ads, The Trade Desk, DV360, SA360, Microsoft Advertising, and Criteo — with analytics via Google Analytics 360 and Looker Studio.