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AIM KENNY U-PULL Tech Stack

Canada's largest auto recycler with 24 branches and 22,000+ used vehicles in inventory

Vehicle Repair and Maintenance Laval, QC 501–1,000 employees Founded 2008 Privately Held
kennyupull.com LinkedIn

AIM Kenny U-Pull operates a self-service used auto parts retail network across Canada and the US, moving aggressively into digital acquisition and AI-driven marketing. The tech stack reveals a customer-facing digital transformation: Google Ads, Meta, WordPress, ChatGPT, and Jasper sit alongside operational tools (Monday.com, Dayforce), while active projects span Google Ads optimization, SEO/SEM, TikTok content strategy, and AI-driven creative campaigns. Hiring velocity is accelerating with 52 roles posted in the last 30 days—predominantly junior operations staff—suggesting both scale and early-stage digital capability building.

Tech Stack 23 technologies

Core StackGoogle Ads Meta Ads WordPress Google Analytics Monday.com Canva Meta Business Suite TikTok Instagram ChatGPT Jasper Midjourney Google My Business Google Bing Apple Maps Excel Word Outlook Dayforce Microsoft Office Visio PowerPoint

What AIM KENNY U-PULL Is Building

◆Challenges

  • Productivity and customer experience optimization
  • Lead generation
  • Generating qualified leads
  • Improving conversions
  • Exploring new acquisition channels
  • Increase brand visibility
  • Drive foot traffic
  • Technology implementation
  • Cross-functional coordination
  • Optimisation des processus

▲Active Projects

  • Google ads campaign management
  • Wordpress landing page optimization
  • Seo/sem campaigns
  • Ai-driven acquisition testing
  • Content strategy for tiktok, instagram, reddit
  • Ai-driven creative campaigns
  • Google my business page management
  • Vehicle purchasing process optimization
  • Digital tool deployment
  • Quality assurance program

Hiring Activity

Accelerating120 roles · 50 in 30d

Department

Ops
73
Sales
23
Logistics
6
Support
6
Marketing
4
HR
2
Manufacturing
2
Operations
1

Seniority

Junior
88
Mid
19
Manager
6
Senior
3
Director
1

Notable leadership hires: Branch Deputy Director

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About AIM KENNY U-PULL

Kenny U-Pull, a division of AIM, is Canada's largest auto recycler, operating 24 branches across Quebec, Ontario, and the United States with over 22,000 used vehicles available for parts. The company offers self-service retail access to used auto parts at below-manufacturer pricing, alongside vehicle buying and selling services. The business model combines inventory management at physical sites with an online parts catalog and pricing portal. Founded in 2008, the company prioritizes environmental sustainability through vehicle recycling and parts reuse. With 501–1,000 employees based in Laval, Quebec, the organization is expanding its digital presence and lead generation capabilities.

HeadquartersLaval, QC
Company Size501–1,000 employees
Founded2008
Hiring MarketsCanada

Frequently Asked Questions

What is Kenny U-Pull's vehicle inventory size?

Kenny U-Pull operates 24 branches across Canada and the US with over 22,000 used vehicles available for parts in inventory at any time.

What countries does Kenny U-Pull operate in?

Kenny U-Pull operates branches in Quebec, Ontario, and the United States, with headquarters in Laval, Quebec.