Battery-swapping network for India's EV transition, backed by IndianOil and SUN Mobility
Indofast Energy operates a battery-as-a-service platform for two- and three-wheeler EVs across India, anchored by a joint venture between IndianOil and SUN Mobility. The tech stack is sales and marketing-focused (HubSpot, Salesforce, Google Ads, Data Studio, Power BI) with no advanced analytics or backend infrastructure visible—typical of a capital-deployment company managing physical station rollout. Pain points (vendor management, EB connection delays, workflow automation, CRM data quality) and active projects (station launch marketing, API integrations, RFP management) reveal operational friction common to rapid infrastructure buildout rather than product development.
Indofast Energy is a newly formed joint venture deploying battery-swapping stations across India's EV ecosystem. The company targets two- and three-wheeler operators and small commercial vehicles, leveraging IndianOil's 37,000+ fuel station network as distribution backbone. Operations span 50+ major cities with a plan to install 10,000+ swapping stations. The org is 51–200 people, skewed toward marketing, program management, and vendor coordination; hiring velocity is accelerating. Core challenges center on logistics (electricity connection timelines, station activation), sales operations (lead quality, vendor partnerships), and systems integration (API connections, workflow automation).
Battery-as-a-Service (BaaS) provider offering swappable EV batteries for two- and three-wheelers. Deploys stations through partnerships with IndianOil's 37,000+ fuel locations.
Sales and marketing-heavy: HubSpot, Salesforce, WhatsApp, Google Ads, Meta Ads Manager, LinkedIn Ads, Google Analytics, Data Studio, Power BI, and Zoho Creator. No custom backend infrastructure visible in stack data.
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